Goodnites Girls

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $282K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

+17.9%

Conversion, latest week

5.9%

Market size, estimated

$282Ka year

Peak month

July5.5× the quietest month

Top search term

bedwetting underwear for girls24K searches a year

Listings sell for $27.08 on average, from $9.56 to $62.42. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $27.08 that is $7K to $14K a year per listing.

Average price

$27.08inside the $15 to $100 sweet spot

Price range

$9.56–$62.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

1.0%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #64 within Incontinence & Ostomy. It carries 6,655 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#64in Incontinence & Ostomy

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

6,655per listing

Listings tracked

56

15 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

5Amazon's first-year sales bar

Average brand age

46 months