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Golden Retriever Wrapping Paper

Fail

Shoppers spend an estimated $44K a year here, so Golden Retriever Wrapping Paper is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$44K/yr51K searches / yr
90-day growth
+18.5%search demand this quarter
Competition
63%top-5 click share · 12 brands · 14 sellers

Flapen Score

Golden Retriever Wrapping Paper against its category

The dotted line is the Health & Household average. Past it, Golden Retriever Wrapping Paper is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golden Retriever Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Golden Retriever Wrapping Paper 51K times last year and spent an estimated $44K. The top 5 brands take 80% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+18.5%
Conversion, latest week
7.6%
Market size, estimated
$44Ka year
Top search term
golden retriever wrapping paper30K searches a year

02 · Price

A sale here is worth $11.19.

Listings sell for $11.19 on average, from $6.86 to $19.97. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $11.19 that is $0 to $1K a year per listing.

Average price
$11.19under the $15 to $100 sweet spot
Price range
$6.86–$19.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #2,159 within Gift Wrap Paper. It carries 140 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
82%
Out of stock, average day
21.8%
Average rank
#2,159in Gift Wrap Paper
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
140per listing
Listings tracked
17

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Golden Retriever Wrapping Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

14

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

15%

  • Brand 125%
  • Brand 223%
  • Brand 314%
  • Brand 410%
  • Brand 59%
  • Brand 64%
  • Open — no brand owns it (6 brands, 15%)

Demand

Golden Retriever Wrapping Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 33.8× · 8 of 12 months tracked

Search terms

Top Golden Retriever Wrapping Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • golden retriever wrapping paper30K/yr
  • golden retriever christmas wrapping paper13K/yr
  • golden retriever wrapping paper christmas8K/yr

Reviews and returns

What reviews say buyers love and hate about Golden Retriever Wrapping Paper

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Absorbency”
1.0%of orders come back
“Not absorbent”
A buyer, on “Absorbency”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Golden Retriever Wrapping Paper questions

Answered from the same tracked data.