Skip to content

Gold Wrapping Paper

Maybe

Buyers convert on 11.0% of searches. But the products selling today already average 4.6★, so Gold Wrapping Paper is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$459K/yr429K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
49%top-5 click share · 17 brands · 19 sellers

Flapen Score

Gold Wrapping Paper against its category

The dotted line is the Health & Household average. Past it, Gold Wrapping Paper is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gold Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Gold Wrapping Paper 429K times last year and spent an estimated $459K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $459K a year.

Searches, last 12 months
429K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
11.0%
Market size, estimated
$459Ka year
Peak month
December15.4× the quietest month
Top search term
gold wrapping paper235K searches a year

02 · Price

A sale here is worth $9.71.

Listings sell for $9.71 on average, from $5.26 to $21.73. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $9.71 that is $2K to $5K a year per listing.

Average price
$9.71under the $15 to $100 sweet spot
Price range
$5.26–$21.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #202 within Gift Wrap Paper. It carries 1,405 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#202in Gift Wrap Paper
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,405per listing
Listings tracked
28

04 · Newcomers

1 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Gold Wrapping Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

19

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

49%

Top 20: 92%

Open market

25%

  • Brand 117%
  • Brand 216%
  • Brand 315%
  • Brand 414%
  • Brand 58%
  • Brand 66%

Demand

Gold Wrapping Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 15.4×

Search terms

Top Gold Wrapping Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gold wrapping paper235K/yr
  • gold wrapping paper roll22K/yr
  • gold gift wrap9K/yr
  • wrapping paper gold18K/yr
  • gold foil wrapping paper12K/yr
  • gold gift wrapping paper13K/yr
  • golden wrapping paper6K/yr
  • gold birthday wrapping paper4K/yr
  • gold christmas wrapping paper55K/yr
  • gold glitter wrapping paper4K/yr

Reviews and returns

What reviews say buyers love and hate about Gold Wrapping Paper

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
2.9%of orders come back
“This was TINY”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Gold Wrapping Paper questions

Answered from the same tracked data.