gold paper plates
Worth a lookShows no brand lock-in (top 5 brands take 36% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Avg price
Great$18.82avg listing price — sweet spot $15–$100
Price range
Great$2.52–$59.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Review moat
Good988.77avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.0%return rate — above 5% kills the launch gate
Market size
Okay$233K$233K/yr · 222K searches
Growth
Okay+8.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, gold paper plates is a $233K/yr Amazon United States market (222K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in May. Verdict: Worth a look — 60/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
gold paper plates market data
- Units sold / yr
- 13K–15K
- avg 100–250/product
- Revenue / yr
- $235K–$282K
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #525
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 99%
- Out of stock
- 5.3%
- Avg brand age
- 33 months
- Avg seller age
- 188 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
49 rising
Sellers
58
Top-5 brand share
36%
Top 20: 79%
Top-5 click share
28%
Top 20: 64%
Open market
60%
- HiEnjoin9%
- CENLBJ8%
- Tyzarglef8%
- WXLDGHQ6%
- Aixuler5%
- PUEVENYI5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.8% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 2.2×
Top gold paper plates search terms
- gold paper plates96K/yr
- gold dessert plates44K/yr
- gold cake plates24K/yr
- gold plates and napkins8K/yr
- small gold plates9K/yr
- gold paper plates and napkins8K/yr
- gold dessert plates disposable7K/yr
- gold desert plates6K/yr
- paper plates gold7K/yr
- golden plate5K/yr
Top gold paper plates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HiEnjoin 50PCS Gold Paper Dessert Plates 7 Inch Disposable Gold Camping Cake Plates Birthday Party Plates for Holiday Picnic Birthday Wedding Graduation Independence Day Party Supplies
HiEnjoin$9.724.6★235 rev
WXLDGHQ White and Gold Paper Plates Napkins Party Supplies Disposable Gold Dot Paper Dessert Plates 105 PCS Birthday Plates and Napkins Party Supplies for Wedding(Serves 35 Guests 7)
WXLDGHQ$14.804.6★819 rev
CENLBJ White and Gold Party Supplies Gold Dot Paper Dessert Plates (50-Count)
CENLBJ$9.724.7★727 rev
Tyzarglef Disposable Paper Plates Gold 50 Count 7 Dessert Cake Plates Bulk for Party Supplies Colored and Sturdy Party Plates for Birthday Wedding Baby shower Bridal party supplies
Tyzarglef$9.644.7★852 rev
40Pcs Disposable Paper Plates Gold Including 20pcs 9 and 20pcs 7 Plates Strong and Sturdy Disposable Plates for Party Dinner Holiday Picnic Birthday Party Dinner Table Wedding
Aixuler$8.634.4★860 rev
Newest
by launch date
50PCS Gold Paper Plates and Napkins - 25 x 7 Inch Disposable Dessert Plates & 25 Napkins Metallic Gold Cake Plates for Birthday Wedding Baby Shower Graduation Independence Day Party Suppiles
HiEnjoin$9.7019 rev
UVTQSSP 50 Pcs Party Plates Gold Disposable 9 inch Paper Dinner Plates Sets Party Supplies for Birthday Baby Shower Wedding Picnic
UVTQSSP$13.1548 rev
30 Pcs Ivory and Gold Paper Plates 9 Inch Cream Plates with Gold Trim
NatNarr$10.89322 rev
NatNarr 30 Pcs Beige and Gold Paper Plates 7 Inch Cream Appetizer Plates
NatNarr$9.83322 rev
100PCS 7 Inch Gold Paper Plates Small Disposable Dessert Plates for Cake Cookie Appetizer Heavy Duty Solid and Eco-Friendly Party Plates for Weddings Birthdays BBQs Dinner Baby Shower
Etersky$17.5248 rev
Trending
90-day click momentum50PCS Gold Paper Plates and Napkins - 25 x 7 Inch Disposable Dessert Plates & 25 Napkins Metallic Gold Cake Plates for Birthday Wedding Baby Shower Graduation Independence Day Party Suppiles
HiEnjoin$9.704.8★
UVTQSSP 50 Pcs Party Plates Gold Disposable 9 inch Paper Dinner Plates Sets Party Supplies for Birthday Baby Shower Wedding Picnic
UVTQSSP$13.154.7★
NatNarr 30 Pcs Beige and Gold Paper Plates 7 Inch Cream Appetizer Plates
NatNarr$9.834.6★
Tyzarglef Disposable Paper Plates Gold 50 Count 9 Dinner Plates Bulk for Party Supplies Colored and Sturdy Party Plates for Birthday Wedding Baby shower Bridal party supplies
Tyzarglef$11.644.7★
30 Pcs Ivory and Gold Paper Plates 9 Inch Cream Plates with Gold Trim
NatNarr$10.894.6★
What buyers say about gold paper plates
What buyers praise and complain about, mined from review topics.What buyers love
“Very nice quality and arrived quickly”
“Plates were sturdy”
“Good buy for the money”
“The design is very nice”
“Just the right size”
“Just as pictured”
“holds up well”
“The color was pretty”
“Perfect for cake”
“I think that adds a nice touch of style”
What buyers complain about
“The plates are small”
“very flimsy”
“Theyre not extra thick”
“Not The Quality I Expected”
“Very thin”
“It looks expensive”
“But u cant microwave them”
“Plates are plastic”
“more of a brown color not gold”
“misleading”
Top return reasons
Common questions
- Is gold paper plates profitable to sell on Amazon United States?
- The niche generates $233K/yr across 70 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is +8.8%. Flapen's verdict: Worth a look (60/100).
- How competitive is the gold paper plates niche?
- 49 brands and 58 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 36% of demand.
- What do buyers complain about in gold paper plates?
- Top complaints mined from reviews: Size-Overall, Strength, Thickness. The return rate is 3.0%.
- When does demand for gold paper plates peak?
- Demand peaks in May; the busiest month runs 2.2× the quietest.
- What does it cost to enter the gold paper plates niche?
- Listings span $2.52–$59.74; the average listing price is $18.82 (sweet spot $15–$100). The average incumbent carries 989 reviews — the moat a new listing must climb.