gnat repellent
Worth a lookShows demand growing +315.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+315.1%90-day search growth — must beat 0% to launch
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great$17.02avg listing price — sweet spot $15–$100
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$7.43–$30.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$351K$351K/yr · 261K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,312.5avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, gnat repellent is a $351K/yr Amazon United States market (261K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
gnat repellent market data
- Units sold / yr
- 25K–30K
- avg 1,000–1,250/product
- Revenue / yr
- $426K–$511K
- units × avg price
- Conversion rate
- 7.9%
- Avg BSR
- #308
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 92%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
30
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
60%
Top 20: 96%
Open market
2%
- No Natz44%
- Buggins36%
- BUGGINS5%
- Summit5%
- Best Bee Brothers4%
- Repel2%
- Open — no brand owns it (2 brands, 2%)
Demand
Weekly Amazon search volume, last 44 weeks — +315.1% search growth over the last 90 days.Top gnat repellent search terms
- gnat repellent48K/yr
- no natz bug spray42K/yr
- buggins insect repellent29K/yr
- gnat repellent outdoor28K/yr
- no natz20K/yr
- no gnats bug spray12K/yr
- gnat spray for people10K/yr
- buggins10K/yr
- bugg15K/yr
- nonatz7K/yr
Top gnat repellent products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.734.4★337 rev
BUGGINS Original Insect Repellent - 4 oz Pump Spray Bottle - 2 Pack
Buggins$17.924.6★1,075 rev
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 4 Ounce Spray Bottle 2-Pack
No Natz$18.194.1★742 rev
BUGGINS Original Aerosol Insect Repellent - 6 oz Can
Buggins$15.474.4★3,957 rev
BUGGINS IV Performance Insect Repellent - 4 oz Pump Spray
BUGGINS$10.164.6★1,060 rev
Newest
by launch date
BUGGINS Insect Repellent Spray - 20% Picaridin - 4 oz Pump Bottle
Buggins$14.6518 rev
BUGGINS IV Performance Aerosol Insect Repellent - 6 oz Can
Buggins$15.751,060 rev
Best Bee Brothers Shake + Shield No-See-Ums Gnat Spray Non-Greasy Bug Spray Body Mist Made with Plant-Based Ingredients 2 Oz. (2 Pack)
Best Bee Brothers$13.50759 rev
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.7338 rev
Best Bee Brothers Shake + Shield No-See-Ums Gnat Spray Non-Greasy Bug Spray Body Mist Made with Plant-Based Ingredients 2 Oz. (4 Pack)
Best Bee Brothers$20.88759 rev
Trending
90-day click momentum
No Mosquitoz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Woodsy Scent 2 Ounce Spray Bottle
No Natz$11.664.3★
BUGGINS Insect Repellent Spray - 20% Picaridin - 4 oz Pump Bottle
Buggins$14.654.3★
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 4 Ounce Spray Bottle
No Natz$9.864.0★
No Natz Botanical Insect Repellent DEET-Free Made with Natural Essential Oils Non-Greasy Formula Made in the USA Fresh Scent 8 Ounce and 2 Ounce Spray Bottle 2-Pack
No Natz$30.734.4★
Grand Tongo DEET-Free Insect Repellent with Picaridin The 12 Hour Protection DEET Alternative - Citrus + Sandalwood
Grand Tongo$14.024.4★
What buyers say about gnat repellent
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps bugs away”
“Smells really fresh”
“Solid product”
“Works as advertised”
“This spray works amazing”
“It is strong”
“good value”
“Easy to use”
“is safe around pets”
“Size and effectiveness”
What buyers complain about
“Did not repel”
“Did Not Work”
“smells terrible”
“it won't spray”
“On the downside, expensive”
“misleading”
“Leaking issue”
“Its not very long lasting”
“Poor quality”
“ants”
Top return reasons
Common questions
- Is gnat repellent profitable to sell on Amazon United States?
- The niche generates $351K/yr across 24 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +315.1%. Flapen's verdict: Worth a look (64/100).
- How competitive is the gnat repellent niche?
- 8 brands and 30 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in gnat repellent?
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 1.0%.
- What does it cost to enter the gnat repellent niche?
- Listings span $7.43–$30.73; the average listing price is $17.02 (sweet spot $15–$100). The average incumbent carries 4,313 reviews — the moat a new listing must climb.