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Glycerol Liquid

Fail

Demand is soft, at -30.0% this quarter, so Glycerol Liquid is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$175K/yr103K searches / yr
90-day growth
-30.0%search demand this quarter
Competition
72%top-5 click share · 9 brands · 14 sellers

Flapen Score

Glycerol Liquid against its category

The dotted line is the Health & Household average. Past it, Glycerol Liquid is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glycerol Liquid market on Amazon at a glance

Shoppers on Amazon United States searched for Glycerol Liquid 103K times last year and spent an estimated $175K. The top 5 brands take 92% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-30.0%
Conversion, latest week
5.6%
Market size, estimated
$175Ka year
Peak month
July1.5× the quietest month
Top search term
liquid glycerol59K searches a year

02 · Price

A sale here is worth $30.48.

Listings sell for $30.48 on average, from $11.02 to $42.75. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $30.48 that is $3K to $8K a year per listing.

Average price
$30.48inside the $15 to $100 sweet spot
Price range
$11.02–$42.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #147 within Endurance & Energy. It carries 149 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#147in Endurance & Energy
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
149per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Glycerol Liquid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

14

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

5%

  • Brand 126%
  • Brand 224%
  • Brand 324%
  • Brand 412%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (3 brands, 5%)

Demand

Glycerol Liquid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Glycerol Liquid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • liquid glycerol59K/yr
  • glycerol liquid26K/yr
  • evp aq10K/yr
  • raw liquid glycerol4K/yr
  • evp aq liquid glycerol2K/yr
  • evogen evp aq2K/yr

Reviews and returns

What reviews say buyers love and hate about Glycerol Liquid

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
8%of negative reviews mention “Taste-Overall”
0.1%of orders come back
“tastes extremely bitter”
A buyer, on “Taste-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Glycerol Liquid questions

Answered from the same tracked data.