Glo Teeth Whitening

Shoppers searched for this 409K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $328K a year.

Searches, last 12 months

409K

Growth, 90 days vs prior 90

+13.7%

Conversion, latest week

1.4%

Market size, estimated

$328Ka year

Peak month

June2.0× the quietest month

Top search term

glo287K searches a year

Listings sell for $58.52 on average, from $18.62 to $263.12. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $58.52 that is $6K to $15K a year per listing.

Average price

$58.52inside the $15 to $100 sweet spot

Price range

$18.62–$263.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$6K–$15K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #376 within Teeth Whitening. It carries 2,246 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

97%

Out of stock, average day

3.5%

Average rank

#376in Teeth Whitening

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

2,246per listing

Listings tracked

38

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

52 months