Skip to content

Gleem Toothbrush Heads

Fail

The top 5 brands take 92% of clicks, so Gleem Toothbrush Heads is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$513K/yr147K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
69%top-5 click share · 8 brands · 38 sellers

Flapen Score

Gleem Toothbrush Heads against its category

The dotted line is the Health & Household average. Past it, Gleem Toothbrush Heads is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gleem Toothbrush Heads market on Amazon at a glance

Shoppers on Amazon United States searched for Gleem Toothbrush Heads 147K times last year and spent an estimated $513K. The top 5 brands take 92% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.8% of those searches ended in a purchase.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $513K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
12.8%
Market size, estimated
$513Ka year
Peak month
December1.6× the quietest month
Top search term
gleem toothbrush55K searches a year

02 · Price

A sale here is worth $27.27.

Listings sell for $27.27 on average, from $8.92 to $61.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $27.27 that is $27K to $34K a year per listing.

Average price
$27.27inside the $15 to $100 sweet spot
Price range
$8.92–$61.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$27K–$34K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #432 within Toothbrushes & Accessories. It carries 9,814 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
56%
Out of stock, average day
5.0%
Average rank
#432in Toothbrushes & Accessories
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
9,814per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Gleem Toothbrush Heads products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

38

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

5%

  • Brand 165%
  • Brand 29%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Gleem Toothbrush Heads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Gleem Toothbrush Heads search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gleem toothbrush55K/yr
  • gleem toothbrush heads51K/yr
  • gleem12K/yr
  • gleem electric toothbrush11K/yr
  • gleem toothbrush replacement heads4K/yr
  • gleem replacement heads3K/yr
  • gleam toothbrush3K/yr
  • gleam toothbrush heads3K/yr
  • glem toothbrush head3K/yr
  • glem toothbrush2K/yr

Reviews and returns

What reviews say buyers love and hate about Gleem Toothbrush Heads

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Value For Money”
20%of negative reviews mention “Durability”
1.8%of orders come back
“DID NOT LAST”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Gleem Toothbrush Heads questions

Answered from the same tracked data.