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gleem toothbrush heads

Skip it

Brand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.

Market size 60Growth 21Conversion 95Competition 26Returns 78Price range 86Avg price 95Brand share 20Review moat 22Quality gap 23

Conversion

Incredible12.8%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$27.27

avg listing price — sweet spot $15–$100

Price range

Great$8.92–$61.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Market size

Good$513K

$513K/yr · 147K searches

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad9,813.63

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, gleem toothbrush heads is a $513K/yr Amazon United States market (147K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

gleem toothbrush heads market data

Units sold / yr
15K–20K
avg 1,000–1,250/product
Revenue / yr
$409K–$545K
units × avg price
Conversion rate
12.8%
Avg BSR
#432
Page quality
0%
Prime
56%
Sponsored
44%
Out of stock
5.0%
Avg brand age
34 months
Avg seller age
133 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

38

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

5%

  • Gleem65%
  • Mcuy9%
  • Mullburry7%
  • Diknusite7%
  • Aquasonic5%
  • Othanary3%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.2% search growth over the last 90 days.
5K4KPrime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top gleem toothbrush heads search terms

  • gleem toothbrush55K/yr
  • gleem toothbrush heads51K/yr
  • gleem12K/yr
  • gleem electric toothbrush11K/yr
  • gleem toothbrush replacement heads4K/yr
  • gleem replacement heads3K/yr
  • gleam toothbrush3K/yr
  • gleam toothbrush heads3K/yr
  • glem toothbrush head3K/yr
  • glem toothbrush2K/yr
All search terms

Top gleem toothbrush heads products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$51K20%$103K30%$154K40%$205K1101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about gleem toothbrush heads

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money18%

“Money well spent”

Quality-Overall16%

“Excellent Product”

Tooth Brightening6%

“My teeth are whiter as well”

Charging6%

“Charging is quick”

Battery Life6%

“AMAZING BATTERY LIFE”

Ease Of Use6%

“easy to put on”

Advertised Vs Actual Product5%

“As described”

Efficiency4%

“Efficent”

Brush Quality4%

“great brush great price”

Cleansing4%

“Super Clean”

What buyers complain about

Durability20%

“DID NOT LAST”

Charging15%

“Stopped Charging”

Size-Overall8%

“too small”

Quality-Overall7%

“it's got low quality for the price”

Ease Of Use5%

“Bothersome to use”

Ease Of Cleaning5%

“Does not clean well”

Battery Life5%

“Battery no good”

Functionality-Overall2%

“not as effective”

Value For Money2%

“WASTE OF MONEY”

Strength2%

“flimsy”

Top return reasons

Size-Overall18%
Charging15%
Functionality-Overall13%
Advertised Vs Actual Product10%
Value For Money9%
Quality-Overall4%
Defective Material/Parts4%
Product Condition3%
Comfort-Overall3%
Strength3%

Common questions

Is gleem toothbrush heads profitable to sell on Amazon United States?
The niche generates $513K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.2%. Flapen's verdict: Skip it (48/100).
How competitive is the gleem toothbrush heads niche?
8 brands and 38 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in gleem toothbrush heads?
Top complaints mined from reviews: Durability, Charging, Size-Overall. The return rate is 1.8%.
When does demand for gleem toothbrush heads peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the gleem toothbrush heads niche?
Listings span $8.92–$61.38; the average listing price is $27.27 (sweet spot $15–$100). The average incumbent carries 9,814 reviews — the moat a new listing must climb.