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Glade Cashmere Woods Spray

Fail

Shoppers spend an estimated $51K a year here, so Glade Cashmere Woods Spray is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$51K/yr47K searches / yr
90-day growth
-20.2%search demand this quarter
Competition
41%top-5 click share · 14 brands · 80 sellers

Flapen Score

Glade Cashmere Woods Spray against its category

The dotted line is the Health & Household average. Past it, Glade Cashmere Woods Spray is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glade Cashmere Woods Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Glade Cashmere Woods Spray 47K times last year and spent an estimated $51K. The top 5 brands take 89% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
6.9%
Market size, estimated
$51Ka year
Peak month
November2.8× the quietest month
Top search term
glade cashmere woods spray11K searches a year

02 · Price

A sale here is worth $15.94.

Listings sell for $15.94 on average, from $1.71 to $41.71. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.94 that is $0 to $2K a year per listing.

Average price
$15.94inside the $15 to $100 sweet spot
Price range
$1.71–$41.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #303 within Air Fresheners. It carries 3,984 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
76%
Out of stock, average day
6.4%
Average rank
#303in Air Fresheners
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
3,984per listing
Listings tracked
37

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
57 months

Products

Top Glade Cashmere Woods Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

80

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

41%

Top 20: 82%

Open market

9%

  • Brand 148%
  • Brand 227%
  • Brand 36%
  • Brand 46%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (8 brands, 9%)

Demand

Glade Cashmere Woods Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.8×

Search terms

Top Glade Cashmere Woods Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glade cashmere woods spray11K/yr
  • sandalwood room spray9K/yr
  • abbey and sullivan linen spray9K/yr
  • sandalwood spray5K/yr
  • cashmere woods spray5K/yr
  • abbey and sullivan3K/yr
  • abby and sullivan linen spray3K/yr

Reviews and returns

What reviews say buyers love and hate about Glade Cashmere Woods Spray

We read the reviews and the return reasons for every product selling here.

60%of positive reviews mention “Smell”
51%of negative reviews mention “Smell”
0.4%of orders come back
“Pure chemical smell”
A buyer, on “Smell”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Glade Cashmere Woods Spray questions

Answered from the same tracked data.