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Glade Automatic Spray Dispenser

Maybe

An estimated 0.4% of orders come back. But the top 5 brands take 94% of clicks, so Glade Automatic Spray Dispenser is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$1.5M/yr1.7M searches / yr
90-day growth
+8.5%search demand this quarter
Competition
36%top-5 click share · 11 brands · 301 sellers

Flapen Score

Glade Automatic Spray Dispenser against its category

The dotted line is the Health & Household average. Past it, Glade Automatic Spray Dispenser is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glade Automatic Spray Dispenser market on Amazon at a glance

Shoppers on Amazon United States searched for Glade Automatic Spray Dispenser 1.7M times last year and spent an estimated $1.5M. The top 5 brands take 94% of clicks. Demand peaks in Oct. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
+8.5%
Conversion, latest week
4.5%
Market size, estimated
$1.5Ma year
Peak month
October1.8× the quietest month
Top search term
glade automatic spray dispenser447K searches a year

02 · Price

A sale here is worth $19.11.

Listings sell for $19.11 on average, from $5.96 to $41.31. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At $19.11 that is $29K to $38K a year per listing.

Average price
$19.11inside the $15 to $100 sweet spot
Price range
$5.96–$41.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
1,500–2,000
Revenue per listing a year
$29K–$38K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #187 within Air Fresheners. It carries 10,321 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
96%
Out of stock, average day
2.0%
Average rank
#187in Air Fresheners
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
10,321per listing
Listings tracked
47

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
39 months

Products

Top Glade Automatic Spray Dispenser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

301

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

4%

  • Brand 155%
  • Brand 223%
  • Brand 311%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 4%)

Demand

Glade Automatic Spray Dispenser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.8×

Search terms

Top Glade Automatic Spray Dispenser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glade automatic spray dispenser447K/yr
  • automatic air freshener268K/yr
  • air freshener spray automatic274K/yr
  • automatic air freshener spray dispenser225K/yr
  • glade automatic spray114K/yr
  • automatic spray air freshener99K/yr
  • automatic air freshener dispenser32K/yr
  • battery operated air freshener25K/yr
  • air freshener dispenser28K/yr
  • glade spray dispenser31K/yr

Reviews and returns

What reviews say buyers love and hate about Glade Automatic Spray Dispenser

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Smell”
24%of negative reviews mention “Smell”
0.4%of orders come back
“Weird smell”
A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Glade Automatic Spray Dispenser questions

Answered from the same tracked data.