Girls Toothbrush
FailThe top 5 brands take 100% of clicks, so Girls Toothbrush is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $253K/yr252K searches / yr
- 90-day growth
- -15.4%search demand this quarter
- Competition
- 54%top-5 click share · 4 brands · 94 sellers
Flapen Score
Girls Toothbrush against its category
The dotted line is the Health & Household average. Past it, Girls Toothbrush is stronger. Inside it, weaker.
Market
The Girls Toothbrush market on Amazon at a glance
Shoppers on Amazon United States searched for Girls Toothbrush 252K times last year and spent an estimated $253K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $253K a year.
- Searches, last 12 months
- 252K
- Growth, 90 days vs prior 90
- -15.4%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $253Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- princess toothbrush38K searches a year
02 · Price
A sale here is worth $9.60.
Listings sell for $9.60 on average, from $3.44 to $30.94. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $9.60 that is $7K to $10K a year per listing.
- Average price
- $9.60under the $15 to $100 sweet spot
- Price range
- $3.44–$30.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $7K–$10K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
14% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #99 within Baby & Child Dental Care. It carries 4,072 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #99in Baby & Child Dental Care
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 4,072per listing
- Listings tracked
- 22
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Girls Toothbrush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Oral-B Kids Battery Power Electric Toothbrush Featuring Disneys Frozen for Children and Toddlers age 3+ Soft (Characters May Vary)
- Price
- $6.85
- Rating
- 4.7/5
- Reviews
- 27,051
- Age
- 10y ago

Oral-B Disney Frozen Toothbrush 3+ YRS Extra Soft (Characters Vary) - Pack of 2
- Price
- $8.05
- Rating
- 4.6/5
- Reviews
- 545
- Age
- 3y ago

Oral-B New Princess Toothbrush for Little Girls Children 3+ Extra Soft Characters Vary - Pack of 6 (Characters Vary)
- Price
- $15.92
- Rating
- 4.6/5
- Reviews
- 1,406
- Age
- 7y ago

Oral-B Kids Manual Toothbrush featuring Disneys Princess Characters Soft bristles 6 count
- Price
- $20.15
- Rating
- 4.6/5
- Reviews
- 545
- Age
- 12y ago

Oral-B Pro-Health Stages Disney Princess Battery Power Kids Electric Toothbrush (Packaging May Vary)
- Price
- $6.48
- Rating
- 4.6/5
- Reviews
- 9,904
- Age
- 17y ago
Trending
estimated 90-day click momentum
Oral-B Kids Toothbrush Featuring Disneys Frozen II Soft Bristles for Children and Toddlers 3+ 2 Count
- Price
- $4.08
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Kids Oral-B Sparkle Fun Manual Toothbrush 2 ct. Soft
- Price
- $3.44
- Rating
- 4.6/5
- Reviews
- 269
- Age
- 1mo ago

Oral-B Kids Battery Toothbrush Featuring Disneys Little Mermaid Soft Bristles for Kids 3+
- Price
- $8.51
- Rating
- 4.8/5
- Reviews
- 1,926
- Age
- 3y ago

Oral-B Baby Manual Toothbrush Pooh Characters 0-3 Years Old Extra Soft (Characters Vary) - Pack of 3
- Price
- $9.74
- Rating
- 4.8/5
- Reviews
- 778
- Age
- 3y ago

Oral-B Baby Manual Toothbrush Pooh Characters 0-3 Years Old Extra Soft (Characters Vary) - Pack of 4
- Price
- $12.17
- Rating
- 4.8/5
- Reviews
- 778
- Age
- 3y ago
Newest
by launch date
Oral-B Kids Toothbrush Featuring Disneys Frozen II Soft Bristles for Children and Toddlers 3+ 2 Count
- Price
- $4.08
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Kids Oral-B Sparkle Fun Manual Toothbrush 2 ct. Soft
- Price
- $3.44
- Rating
- 4.6/5
- Reviews
- 269
- Age
- 1mo ago

Oral-B Kids Battery Power Electric Toothbrush Featuring Disneys Frozen for Children and Toddlers Age 3+ Soft (Characters May Vary) Pack of 4
- Price
- $19.63
- Rating
- 4.7/5
- Reviews
- 27,051
- Age
- 9mo ago

FIREFLY Clean N Protect Barbie Toothbrush with Antibacterial Cover Soft Bristles Battery Included Ages 3+ 1 Count
- Price
- $6.87
- Rating
- 4.6/5
- Reviews
- 660
- Age
- 1y ago

Brush Buddies Sesame Street Toothbrushes for Kids Soft Bristle Toddler Toothbrushes Ages 2-4 Fun Sesame Street Designs 6-Count Set
- Price
- $5.26
- Rating
- 4.8/5
- Reviews
- 705
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
94
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 98%
Open market
0%
- Oral-B90%
- Brush Buddies7%
- FIREFLY2%
- Colgate1%
- Open — no brand owns it (0%)
Demand
Girls Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Girls Toothbrush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- princess toothbrush38K/yr
- minnie mouse toothbrush30K/yr
- frozen toothbrush25K/yr
- elsa toothbrush23K/yr
- moana toothbrush18K/yr
- disney toothbrush16K/yr
- princess toothbrush age 2-413K/yr
- disney princess toothbrush12K/yr
- frozen toothbrush age 2-410K/yr
- winnie the pooh toothbrush7K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Toothbrush
We read the reviews and the return reasons for every product selling here.
“not as pictured at all”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Toothbrush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









