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Gingivitis Treatment

Maybe

An estimated 0.3% of orders come back. But demand is soft, at -11.2% this quarter, so Gingivitis Treatment is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$882K/yr754K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
50%top-5 click share · 20 brands · 91 sellers

Flapen Score

Gingivitis Treatment against its category

The dotted line is the Health & Household average. Past it, Gingivitis Treatment is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gingivitis Treatment market on Amazon at a glance

Shoppers on Amazon United States searched for Gingivitis Treatment 754K times last year and spent an estimated $882K. The top 5 brands take 61% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 754K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $882K a year.

Searches, last 12 months
754K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
6.9%
Market size, estimated
$882Ka year
Peak month
August2.1× the quietest month
Top search term
gingivitis treatment202K searches a year

02 · Price

A sale here is worth $17.03.

Listings sell for $17.03 on average, from $4.91 to $61.02. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $17.03 that is $17K to $21K a year per listing.

Average price
$17.03inside the $15 to $100 sweet spot
Price range
$4.91–$61.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,000–1,250
Revenue per listing a year
$17K–$21K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #227 within Mouthwash. It carries 4,805 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#227in Mouthwash
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
4,805per listing
Listings tracked
30

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
60 months

Products

Top Gingivitis Treatment products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

91

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

32%

  • Brand 130%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Gingivitis Treatment search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.1×

Search terms

Top Gingivitis Treatment search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gingivitis treatment202K/yr
  • periodontal disease treatment87K/yr
  • gum disease treatment89K/yr
  • gum health91K/yr
  • gingivitis44K/yr
  • gum care37K/yr
  • bleeding gums treatment26K/yr
  • gum disease25K/yr
  • periodontal treatment16K/yr
  • periodontal13K/yr

Reviews and returns

What reviews say buyers love and hate about Gingivitis Treatment

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Value For Money”
0.3%of orders come back
“Expensive”
A buyer, on “Value For Money”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Gingivitis Treatment questions

Answered from the same tracked data.