Gift Wrapping Kit
MaybeThe top 5 products take only 33% of clicks. But shoppers spend an estimated $15K a year here, so Gift Wrapping Kit is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $15K/yr87K searches / yr
- 90-day growth
- +67.8%search demand this quarter
- Competition
- 33%top-5 click share · 21 brands · 26 sellers
Flapen Score
Gift Wrapping Kit against its category
The dotted line is the Health & Household average. Past it, Gift Wrapping Kit is stronger. Inside it, weaker.
Market
The Gift Wrapping Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Gift Wrapping Kit 87K times last year and spent an estimated $15K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +67.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- +67.8%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $15Ka year
- Peak month
- December18.3× the quietest month
- Top search term
- gift wrapping kit17K searches a year
02 · Price
A sale here is worth $13.16.
Listings sell for $13.16 on average, from $5.94 to $18.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.16 that is $0 to $1K a year per listing.
- Average price
- $13.16under the $15 to $100 sweet spot
- Price range
- $5.94–$18.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #704 within Gift Wrap Paper. It carries 460 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 8.2%
- Average rank
- #704in Gift Wrap Paper
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 460per listing
- Listings tracked
- 35
04 · Newcomers
3 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Gift Wrapping Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
21 flat
Sellers
26
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
33%
Top 20: 82%
Open market
32%
- Brand 133%
- Brand 212%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Gift Wrapping Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 18.3×
Search terms
Top Gift Wrapping Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gift wrapping kit17K/yr
- wrapping paper with ribbon7K/yr
- wrapping paper and ribbon7K/yr
- gift wrap kit7K/yr
- gift wrap sets4K/yr
- wrapping paper and ribbon set5K/yr
- wrapping paper set with ribbon5K/yr
- wrapping set4K/yr
- present wrapping kit3K/yr
- christmas wrapping kit14K/yr
Reviews and returns
What reviews say buyers love and hate about Gift Wrapping Kit
We read the reviews and the return reasons for every product selling here.
“which is shorter than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gift Wrapping Kit questions
Answered from the same tracked data.









