Gender Reveal Plates
MaybeThe top 5 brands take only 40% of clicks. But demand is soft, at -10.1% this quarter, so Gender Reveal Plates is a Maybe.
- Flapen Score
- 56 / 100Top 21% of 14,768 Health & Household niches · +7 vs the category median of 4956
- Market size
- $130K/yr164K searches / yr
- 90-day growth
- -10.1%search demand this quarter
- Competition
- 32%top-5 click share · 43 brands · 57 sellers
Flapen Score
Gender Reveal Plates against its category
The dotted line is the Health & Household average. Past it, Gender Reveal Plates is stronger. Inside it, weaker.
Market
The Gender Reveal Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Gender Reveal Plates 164K times last year and spent an estimated $130K. The top 5 brands take 40% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.
- Searches, last 12 months
- 164K
- Growth, 90 days vs prior 90
- -10.1%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $130Ka year
- Peak month
- August2.1× the quietest month
- Top search term
- gender reveal plates55K searches a year
02 · Price
A sale here is worth $19.23.
Listings sell for $19.23 on average, from $7.53 to $35.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $19.23 that is $0 to $2K a year per listing.
- Average price
- $19.23inside the $15 to $100 sweet spot
- Price range
- $7.53–$35.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #1,236 within Disposable Plates, Bowls & Cutlery. It carries 332 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 12.9%
- Average rank
- #1,236in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 332per listing
- Listings tracked
- 56
04 · Newcomers
0 of last year's 23 launches cleared the first-year sales bar.
23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Gender Reveal Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
43 falling
Sellers
57
Top-5 brand share
40%
Top 20: 80%
Top-5 click share
32%
Top 20: 69%
Open market
55%
- Brand 115%
- Brand 28%
- Brand 37%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Gender Reveal Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.1×
Search terms
Top Gender Reveal Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gender reveal plates55K/yr
- gender reveal plates and napkins38K/yr
- pink and blue plates20K/yr
- gender reveal plates and cups and napkins sets17K/yr
- gender reveal plates set8K/yr
- pink and blue paper plates5K/yr
- pink and blue plates for gender reveal8K/yr
- gender reveal paper plates5K/yr
- blue and pink plates4K/yr
- gender reveal plates and cups4K/yr
Reviews and returns
What reviews say buyers love and hate about Gender Reveal Plates
We read the reviews and the return reasons for every product selling here.
“The cups are very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gender Reveal Plates questions
Answered from the same tracked data.