Gel Heel Cushion Inserts
FailDemand is soft, at -3.2% this quarter, so Gel Heel Cushion Inserts is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $123K/yr154K searches / yr
- 90-day growth
- -3.2%search demand this quarter
- Competition
- 52%top-5 click share · 17 brands · 61 sellers
Flapen Score
Gel Heel Cushion Inserts against its category
The dotted line is the Health & Household average. Past it, Gel Heel Cushion Inserts is stronger. Inside it, weaker.
Market
The Gel Heel Cushion Inserts market on Amazon at a glance
Shoppers on Amazon United States searched for Gel Heel Cushion Inserts 154K times last year and spent an estimated $123K. The top 5 brands take 76% of clicks. Demand peaks in May–Jun–Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.
- Searches, last 12 months
- 154K
- Growth, 90 days vs prior 90
- -3.2%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $123Ka year
- Peak month
- May1.8× the quietest month
- Top search term
- taloneras para el dolor de talon26K searches a year
02 · Price
A sale here is worth $11.40.
Listings sell for $11.40 on average, from $6.41 to $21.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.40 that is $3K to $6K a year per listing.
- Average price
- $11.40under the $15 to $100 sweet spot
- Price range
- $6.41–$21.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #172 within Foot Health. It carries 5,081 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #172in Foot Health
- Average rating
- 4.21 starsAmazon United States average 4.42 stars
- Average reviews
- 5,081per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Gel Heel Cushion Inserts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
61
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
19%
- Brand 148%
- Brand 211%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Gel Heel Cushion Inserts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Sep · busiest ÷ quietest = 1.8×
Search terms
Top Gel Heel Cushion Inserts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- taloneras para el dolor de talon26K/yr
- heel cushions for heel pain relief28K/yr
- dr scholls heel inserts for women19K/yr
- heel spur wrap13K/yr
- heal support7K/yr
- bone spur7K/yr
- dr scholls inserts for women heels5K/yr
- dr scholls heel5K/yr
- dr scholls heel inserts5K/yr
- calcaneus fracture heel support3K/yr
Reviews and returns
What reviews say buyers love and hate about Gel Heel Cushion Inserts
We read the reviews and the return reasons for every product selling here.
“Runs very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gel Heel Cushion Inserts questions
Answered from the same tracked data.









