garden of life magnesium glycinate
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$22.41avg listing price — sweet spot $15–$100
Price range
Great$13.58–$33.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-3.1%90-day search growth — must beat 0% to launch
Review moat
Bad7,029.25avg incumbent reviews — the moat a new listing must climb
Market size
Bad$71K$71K/yr · 73K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, garden of life magnesium glycinate is a $71K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
garden of life magnesium glycinate market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $90K–$112K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #231
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 64 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
567
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Garden of Life85%
- Pure Encapsulations6%
- THORNE6%
- Dr. Berg Nutritionals2%
- Nobi Nutrition2%
Demand
Weekly Amazon search volume, last 51 weeks — -3.1% search growth over the last 90 days.Top garden of life magnesium glycinate search terms
- garden of life magnesium39K/yr
- garden of life magnesium glycinate18K/yr
- magnesium glycinate garden of life8K/yr
- magnesium garden of life8K/yr
Top garden of life magnesium glycinate products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Garden of Life Magnesium with Pre & Probiotics Gummies Raspberry 60 Gummies
Garden of Life$13.904.4★4,261 rev
Garden of Life Dr. Formulated Whole Food Magnesium Complex Powder with Probiotics Stress & Sleep Support Non-GMO Gluten-Free Vegan Raspberry Lemon Flavor 85 Servings
Garden of Life$28.294.3★1,859 rev
Pure Encapsulations Magnesium (Glycinate) - Supplement to Support Stress Relief Sleep Heart Health Nerves Muscles and Metabolism* - with Magnesium Glycinate - 90 Capsules
Pure Encapsulations$26.104.7★49,969 rev
THORNE - Magnesium Glycinate - Supports Restful Sleep Muscle Relaxation Heart Health & Metabolism* - Chelated Magnesium Capsules - Third-Party Certified - Gluten Dairy & Soy-Free - 90 Servings
THORNE$25.394.7★2,847 rev
Garden of Life Calcium Supplement with Magnesium & Organic Vitamin D3 K2 Made from Whole Foods Gluten-Free 90 Count
Garden of Life$25.124.6★2,515 rev
Newest
by launch dateTHORNE - Magnesium Glycinate - Supports Restful Sleep Muscle Relaxation Heart Health & Metabolism* - Chelated Magnesium Capsules - Third-Party Certified - Gluten Dairy & Soy-Free - 90 Servings
THORNE$25.392,847 rev
Dr. Berg Magnesium Glycinate 150ct 4-in-1 Chelated for Muscle Nerve Sleep & Stress Support* w/ D3 B6 & Zinc 4X Lab-Tested No Fillers Formulated in USA GMP-Certified
Dr. Berg Nutritionals$29.914,992 rev
Magnesium Glycinate 500mg | High Absorption | Sleep Muscle Bone Heart Health & Relaxation Support for Women & Men | Chelated Mag Glycinate | Magnesium Supplement | Vegan & Non-GMO | 120 Capsules
Nobi Nutrition$15.156,787 rev
Garden of Life Magnesium Citrate Supplement Gummies with Prebiotics & Probiotics for Stress Sleep & Recovery - Vegan Gluten Free Kosher Non-GMO No Added Sugars Orange Cream Flavor 60 Count
Garden of Life$13.84713 rev
Garden of Life Magnesium Citrate Supplement Gummies with Prebiotics & Probiotics for Stress Sleep & Recovery - Vegan Gluten Free Kosher Non-GMO No Added Sugars Peach Flavor 60 Count
Garden of Life$13.58844 rev
Trending
90-day click momentumMagnesium Glycinate 500mg | High Absorption | Sleep Muscle Bone Heart Health & Relaxation Support for Women & Men | Chelated Mag Glycinate | Magnesium Supplement | Vegan & Non-GMO | 120 Capsules
Nobi Nutrition$15.154.6★
Dr. Berg Magnesium Glycinate 150ct 4-in-1 Chelated for Muscle Nerve Sleep & Stress Support* w/ D3 B6 & Zinc 4X Lab-Tested No Fillers Formulated in USA GMP-Certified
Dr. Berg Nutritionals$29.914.7★
Garden of Life Vitamin Code Raw Calcium Supplement with Magnesium and Vitamins D3 & K2 Bone Health Calcium with Probiotics Digestive Support Immune Support Non-GMO Gluten-Free 120 Capsules
Garden of Life$33.084.7★
Garden of Life Dr. Formulated Whole Food Magnesium Complex Powder with Probiotics Stress & Sleep Support Non-GMO Gluten-Free Vegan Raspberry Lemon Flavor 40 Servings
Garden of Life$15.924.2★
THORNE - Magnesium Glycinate - Supports Restful Sleep Muscle Relaxation Heart Health & Metabolism* - Chelated Magnesium Capsules - Third-Party Certified - Gluten Dairy & Soy-Free - 90 Servings
THORNE$25.394.7★
What buyers say about garden of life magnesium glycinate
What buyers praise and complain about, mined from review topics.What buyers love
“Helps me sleep”
“Amazing quality”
“Best magnesium ever”
“A good vitamin supplement”
“As advertised”
“prevent muscle cramping”
“The first bottle worked well”
“Great buy”
“less stress”
“Easy to swallow”
What buyers complain about
“Does not help you sleep”
“I must not be able to tolerate magnesium”
“intolerant side effect”
“A little low on mg”
“Poor quality control”
“Not effective”
“Too Big”
“Hurt my stomach”
“Overpriced”
“Weird Taste”
Top return reasons
Common questions
- Is garden of life magnesium glycinate profitable to sell on Amazon United States?
- The niche generates $71K/yr across 12 tracked products. 90-day search growth is -3.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the garden of life magnesium glycinate niche?
- 5 brands and 567 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in garden of life magnesium glycinate?
- Top complaints mined from reviews: Sleep Quality, Magnesium, Side Effects. The return rate is 0.0%.
- What does it cost to enter the garden of life magnesium glycinate niche?
- Listings span $13.58–$33.08; the average listing price is $22.41 (sweet spot $15–$100). The average incumbent carries 7,029 reviews — the moat a new listing must climb.