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Futuro Knee Braces

Fail

The top 5 brands take 96% of clicks, so Futuro Knee Braces is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$65K/yr87K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
61%top-5 click share · 8 brands · 66 sellers

Flapen Score

Futuro Knee Braces against its category

The dotted line is the Health & Household average. Past it, Futuro Knee Braces is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Futuro Knee Braces market on Amazon at a glance

Shoppers on Amazon United States searched for Futuro Knee Braces 87K times last year and spent an estimated $65K. The top 5 brands take 96% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
3.7%
Market size, estimated
$65Ka year
Top search term
futuro knee braces54K searches a year

02 · Price

A sale here is worth $20.61.

Listings sell for $20.61 on average, from $9.90 to $31.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $20.61 that is $5K to $10K a year per listing.

Average price
$20.61inside the $15 to $100 sweet spot
Price range
$9.90–$31.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

42% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #1,173 within Braces, Splints & Supports. It carries 4,913 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
89%
Out of stock, average day
6.8%
Average rank
#1,173in Braces, Splints & Supports
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
4,913per listing
Listings tracked
19

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Futuro Knee Braces products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

66

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

3%

  • Brand 152%
  • Brand 235%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Search terms

Top Futuro Knee Braces search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • futuro knee braces54K/yr
  • futuro knee brace13K/yr
  • futuro knee support8K/yr
  • knee support futuro3K/yr
  • 3m futuro knee brace5K/yr
  • futuro knee sleeve4K/yr

Reviews and returns

What reviews say buyers love and hate about Futuro Knee Braces

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Joint Pain”
25%of negative reviews mention “Size-Overall”
4.4%of orders come back
“Too big”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Futuro Knee Braces questions

Answered from the same tracked data.