Funny Toilet Paper

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

163K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

1.3%

Market size, estimated

$36Ka year

Peak month

December5.9× the quietest month

Top search term

funny toilet paper62K searches a year

Listings sell for $17.36 on average, from $3.53 to $59.89. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $17.36 that is $0 to $2K a year per listing.

Average price

$17.36inside the $15 to $100 sweet spot

Price range

$3.53–$59.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #3,749 within Tissues, Toilet Paper & Sprays. It carries 644 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

96%

Out of stock, average day

19.4%

Average rank

#3,749in Tissues, Toilet Paper & Sprays

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

644per listing

Listings tracked

49

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months