Funny Sleep Mask

Shoppers searched for this 383K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +36.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months

383K

Growth, 90 days vs prior 90

+36.7%

Conversion, latest week

2.6%

Market size, estimated

$146Ka year

Peak month

June2.4× the quietest month

Top search term

funny sleep mask49K searches a year

Listings sell for $14.68 on average, from $2.97 to $72.42. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $14.68 that is $1K to $4K a year per listing.

Average price

$14.68under the $15 to $100 sweet spot

Price range

$2.97–$72.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

2.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #276 within Sleep & Snoring. It carries 4,191 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

93%

Out of stock, average day

0.3%

Average rank

#276in Sleep & Snoring

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

4,191per listing

Listings tracked

58

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months