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Fulvic Acid

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -13.7% this quarter, so Fulvic Acid is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$965K/yr573K searches / yr
90-day growth
-13.7%search demand this quarter
Competition
72%top-5 click share · 12 brands · 41 sellers

Flapen Score

Fulvic Acid against its category

The dotted line is the Health & Household average. Past it, Fulvic Acid is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fulvic Acid market on Amazon at a glance

Shoppers on Amazon United States searched for Fulvic Acid 573K times last year and spent an estimated $965K. The top 5 brands take 83% of clicks. Demand peaks in May. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 573K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $965K a year.

Searches, last 12 months
573K
Growth, 90 days vs prior 90
-13.7%
Conversion, latest week
6.0%
Market size, estimated
$965Ka year
Peak month
May1.5× the quietest month
Top search term
fulvic acid254K searches a year

02 · Price

A sale here is worth $28.07.

Listings sell for $28.07 on average, from $8.02 to $58.62. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $28.07 that is $56K to $70K a year per listing.

Average price
$28.07inside the $15 to $100 sweet spot
Price range
$8.02–$58.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$56K–$70K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Trace Minerals. It carries 875 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#69in Trace Minerals
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
875per listing
Listings tracked
16

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
52 months

Products

Top Fulvic Acid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

41

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

11%

  • Brand 135%
  • Brand 216%
  • Brand 314%
  • Brand 410%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (6 brands, 11%)

Demand

Fulvic Acid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.5×

Search terms

Top Fulvic Acid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fulvic acid254K/yr
  • fulvic acid organic61K/yr
  • fulvic minerals41K/yr
  • fulvic humic acid31K/yr
  • fulvic acid supplement65K/yr
  • fulvic acid drops16K/yr
  • humic fulvic acid15K/yr
  • fulvic humic mineral blend22K/yr
  • fulvic16K/yr
  • fulvic acid binder5K/yr

Reviews and returns

What reviews say buyers love and hate about Fulvic Acid

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Horrible taste”
A buyer, on “Taste-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Fulvic Acid questions

Answered from the same tracked data.