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Fsa Dental

Fail

Demand is soft, at -47.1% this quarter, so Fsa Dental is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$53K/yr87K searches / yr
90-day growth
-47.1%search demand this quarter
Competition
49%top-5 click share · 27 brands · 142 sellers

Flapen Score

Fsa Dental against its category

The dotted line is the Health & Household average. Past it, Fsa Dental is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fsa Dental market on Amazon at a glance

Shoppers on Amazon United States searched for Fsa Dental 87K times last year and spent an estimated $53K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -47.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-47.1%
Conversion, latest week
2.1%
Market size, estimated
$53Ka year
Peak month
January3.9× the quietest month
Top search term
fsa dental19K searches a year

02 · Price

A sale here is worth $28.95.

Listings sell for $28.95 on average, from $4.05 to $214.15. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $28.95 that is $0 to $3K a year per listing.

Average price
$28.95inside the $15 to $100 sweet spot
Price range
$4.05–$214.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #75 within Mouthwash. It carries 17,065 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
7.6%
Average rank
#75in Mouthwash
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
17,065per listing
Listings tracked
33

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Fsa Dental products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

142

Top-5 brand share

55%

Top 20: 95%

Top-5 click share

49%

Top 20: 88%

Open market

38%

  • Brand 113%
  • Brand 213%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 67%

Demand

Fsa Dental search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Fsa Dental search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fsa dental19K/yr
  • fsa teeth15K/yr
  • fsa oral care11K/yr
  • hsa dental8K/yr
  • dental fsa8K/yr
  • hsa oral care6K/yr
  • fsa eligible dental products14K/yr
  • fsa hsa approved products only dental2K/yr
  • hsa dental approved products only3K/yr

Reviews and returns

What reviews say buyers love and hate about Fsa Dental

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Durability”
0.9%of orders come back
“Break easily”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Fsa Dental questions

Answered from the same tracked data.