Fsa Back Massage

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $758K a year.

Searches, last 12 months

188K

Growth, 90 days vs prior 90

-12.2%

Conversion, latest week

4.3%

Market size, estimated

$758Ka year

Top search term

snailax shiatsu neck & back massager with heat42K searches a year

Listings sell for $94.73 on average, from $35.88 to $218.55. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $94.73 that is $24K to $47K a year per listing.

Average price

$94.73inside the $15 to $100 sweet spot

Price range

$35.88–$218.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$24K–$47K

Returns

8.4%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #5,319 within Electric Massagers. It carries 5,265 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#5,319in Electric Massagers

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

5,265per listing

Listings tracked

34

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

31 months