Frozen Shoulder Massager
FailDemand is soft, at -29.8% this quarter, so Frozen Shoulder Massager is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $48K/yr32K searches / yr
- 90-day growth
- -29.8%search demand this quarter
- Competition
- 30%top-5 click share · 42 brands · 66 sellers
Flapen Score
Frozen Shoulder Massager against its category
The dotted line is the Health & Household average. Past it, Frozen Shoulder Massager is stronger. Inside it, weaker.
Market
The Frozen Shoulder Massager market on Amazon at a glance
Shoppers on Amazon United States searched for Frozen Shoulder Massager 32K times last year and spent an estimated $48K. The top 5 brands take 51% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -29.8%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $48Ka year
- Top search term
- rotator cuff massager7K searches a year
02 · Price
A sale here is worth $62.82.
Listings sell for $62.82 on average, from $10.03 to $404.34. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $62.82 that is $0 to $6K a year per listing.
- Average price
- $62.82inside the $15 to $100 sweet spot
- Price range
- $10.03–$404.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 5.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #1,588 within Hot & Cold Therapies. It carries 4,272 reviews at 3.98 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 96%
- Out of stock, average day
- 10.6%
- Average rank
- #1,588in Hot & Cold Therapies
- Average rating
- 3.98 starsAmazon United States average 4.42 stars
- Average reviews
- 4,272per listing
- Listings tracked
- 57
04 · Newcomers
17 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 27
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Frozen Shoulder Massager products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
42 rising
Sellers
66
Top-5 brand share
51%
Top 20: 85%
Top-5 click share
30%
Top 20: 70%
Open market
45%
- Brand 115%
- Brand 211%
- Brand 310%
- Brand 49%
- Brand 56%
- Brand 64%
Demand
Frozen Shoulder Massager search demand
Weekly searches over the year. Pick a range.
Search terms
Top Frozen Shoulder Massager search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rotator cuff massager7K/yr
- shoulder heat and massage6K/yr
- frozen shoulder massager7K/yr
- rotator cuff shoulder massager4K/yr
- shoulder heat massager4K/yr
- best shoulder massager with heat3K/yr
Reviews and returns
What reviews say buyers love and hate about Frozen Shoulder Massager
We read the reviews and the return reasons for every product selling here.
“Broke after 3 days”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Frozen Shoulder Massager questions
Answered from the same tracked data.









