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Frog Sleep Mask

Fail

The top 5 brands take 100% of clicks, so Frog Sleep Mask is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$35K/yr46K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
79%top-5 click share · 5 brands · 8 sellers

Flapen Score

Frog Sleep Mask against its category

The dotted line is the Health & Household average. Past it, Frog Sleep Mask is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Frog Sleep Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Frog Sleep Mask 46K times last year and spent an estimated $35K. All 5 brands take every click. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 9.2% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
9.2%
Market size, estimated
$35Ka year
Top search term
frog sleep mask16K searches a year

02 · Price

A sale here is worth $8.42.

Listings sell for $8.42 on average, from $2.97 to $13.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $8.42 that is $2K to $4K a year per listing.

Average price
$8.42under the $15 to $100 sweet spot
Price range
$2.97–$13.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #444 within Sleep & Snoring. It carries 384 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
55%
Out of stock, average day
10.8%
Average rank
#444in Sleep & Snoring
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
384per listing
Listings tracked
11

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Frog Sleep Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Brand 144%
  • Brand 225%
  • Brand 318%
  • Brand 47%
  • Brand 56%

Demand

Frog Sleep Mask search demand

Weekly searches over the year. Pick a range.

5K3KSpike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Frog Sleep Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • frog sleep mask16K/yr
  • frog eye mask14K/yr
  • 3d frog sleep mask9K/yr
  • frog sleeping mask4K/yr
  • frog eye mask for sleeping2K/yr

Reviews and returns

What reviews say buyers love and hate about Frog Sleep Mask

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Comfort-Overall”
14%of negative reviews mention “Size-Overall”
1.6%of orders come back
“The bands are a little big”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Frog Sleep Mask questions

Answered from the same tracked data.