Frida Mom Hospital Bag

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

1.9%

Market size, estimated

$50Ka year

Peak month

January1.9× the quietest month

Top search term

mom cozy postpartum kit14K searches a year

Listings sell for $50.80 on average, from $9.48 to $171.07. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $50.80 that is $0 to $5K a year per listing.

Average price

$50.80inside the $15 to $100 sweet spot

Price range

$9.48–$171.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

3.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #46 within Feminine Care. It carries 4,691 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#46in Feminine Care

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

4,691per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months