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frida fertility

Worth a look

Shows low returns (0.9%), but soft demand (-5.0% this quarter) keeps it on the watch list.

Market size 66Growth 23Conversion 57Competition 23Returns 96Price range 72Avg price 95Brand share 45Review moat 45Quality gap 60

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$39.18

avg listing price — sweet spot $15–$100

Price range

Good$9.40–$126.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$643K

$643K/yr · 337K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,966.23

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.0%

90-day search growth — must beat 0% to launch

Competition

Bad72%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, frida fertility is a $643K/yr Amazon United States market (337K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

frida fertility market data

Units sold / yr
15K–20K
avg 750–1,000/product
Revenue / yr
$588K–$784K
units × avg price
Conversion rate
4.9%
Avg BSR
#87
Page quality
0%
Prime
100%
Sponsored
85%
Out of stock
13.7%
Avg brand age
55 months
Avg seller age
157 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 rising

Sellers

24

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

17%

  • Frida Fertility43%
  • Dompook16%
  • Mosie baby7%
  • Good|Harbor7%
  • EBAZRIKM5%
  • Dizzily5%
  • Open — no brand owns it (5 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.0% search growth over the last 90 days.
7K5KPrime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top frida fertility search terms

  • insemination kit for women79K/yr
  • at home insemination kit60K/yr
  • insemination kit34K/yr
  • home insemination kit26K/yr
  • at home insemination kit for women20K/yr
  • iui kit- home insemination kit10K/yr
  • frida insemination kit15K/yr
  • mosie baby insemination kit for women14K/yr
  • artificial insemination kits for women11K/yr
  • frida kit9K/yr
All search terms

Top frida fertility products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$64K20%$129K30%$193K40%$257K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about frida fertility

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use18%

“This kit is easy to use”

Fertility/Conception16%

“Does it help with fertility”

Quality-Overall8%

“Good quality”

Value For Money7%

“save money”

Comfort-Overall7%

“comfortable”

Instructions/User Manual/Troubleshooting4%

“Instructions are clear”

Advertised Vs Actual Product4%

“It does what it's designed to do”

Lubrication4%

“It is a perfectly functional basic lube”

Ease Of Application3%

“The applicators have a comfortable design with smooth tips”

Efficiency3%

“Works very well”

What buyers complain about

Ease Of Use12%

“Difficult to use”

Functionality-Overall11%

“Didn't work”

Value For Money9%

“too expensive”

Advertised Vs Actual Product5%

“False advertising”

Pain Relief-Overall4%

“the pain is too much”

Size-Overall4%

“the cups were smaller than expected”

Natural Resource Wastage4%

“the cup resulted in waste”

Quality-Overall3%

“Cheap junk”

Comfort-Overall3%

“Uncomfortable”

Leak-Proof2%

“It leaks”

Top return reasons

Size-Overall22%
Value For Money13%
Functionality-Overall13%
Advertised Vs Actual Product11%
Ease Of Use4%
Quality-Overall3%
Product Condition3%
Comfort-Overall2%
Instructions/User Manual/Troubleshooting2%
Design-Overall2%

Common questions

Is frida fertility profitable to sell on Amazon United States?
The niche generates $643K/yr across 13 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -5.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the frida fertility niche?
11 brands and 24 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in frida fertility?
Top complaints mined from reviews: Ease Of Use, Functionality-Overall, Value For Money. The return rate is 0.9%.
When does demand for frida fertility peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the frida fertility niche?
Listings span $9.40–$126.95; the average listing price is $39.18 (sweet spot $15–$100). The average incumbent carries 1,966 reviews — the moat a new listing must climb.