freezer bags
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible22.1%search→purchase rate — share of searches ending in a sale
Market size
Incredible$6.5M$6.5M/yr · 2.9M searches
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Price range
Okay$3.07–$23.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.33avg listing price — sweet spot $15–$100
Growth
Okay+6.2%90-day search growth — must beat 0% to launch
Competition
Bad75%top-5 click share — a locked-up shelf
Review moat
Bad18,327.85avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, freezer bags is a $6.5M/yr Amazon United States market (2.9M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
freezer bags market data
- Units sold / yr
- 600K–800K
- avg 40,000–50,000/product
- Revenue / yr
- $6.2M–$8.3M
- units × avg price
- Conversion rate
- 22.1%
- Avg BSR
- #50
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 141 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
601
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Amazon Basics46%
- Ziploc33%
- Hefty11%
- 365 by Whole Foods Market9%
- CLEARWARE1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.2% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.0×
Top freezer bags search terms
- freezer bags1.2M/yr
- gallon freezer bags535K/yr
- ziploc freezer bags gallon size294K/yr
- freezer bags 1 gallon150K/yr
- ziploc freezer bags97K/yr
- gallon ziploc bags freezer80K/yr
- ziploc gallon freezer bags76K/yr
- freezer bag70K/yr
- gallon freezer bags ziplock43K/yr
- freezer gallon bags37K/yr
Top freezer bags products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Reclosable Freezer Gallon Size Bags with Double Zipper Seal Stand-Up Bottom BPA Free 90 Count (Previously Solimo)
Amazon Basics$9.754.7★40,053 rev
Ziploc Gallon Food Storage Freezer Bags Stand-Up Bottom Easy to Fill 66 Count
Ziploc$10.834.8★24,919 rev
Amazon Basics Reclosable Freezer Quart Food Storage Bags with Zipper Seal BPA Free Stand and Fill Airtight 120 Count (Previously Solimo)
Amazon Basics$8.124.7★40,053 rev
Hefty Slider 1 Gallon Freezer Bags 56 Count Gallon Slider Bags for Freezer Holds Raw Meat Soups Prepped Fruits and Veggies and More Writable Label Secure Zip and Click Closure
Hefty$7.394.7★32,720 rev
Amazon Basics Reclosable Gallon Food Storage Bags with Double Zipper Seal Stand and Fill Base BPA Free 120 Count
Amazon Basics$8.044.6★26,953 rev
Newest
by launch dateZiploc Gallon Food Storage Freezer Bags Stand-Up Bottom Easy to Fill 66 Count
Ziploc$10.8324,919 rev
Ziploc Gallon Food Storage Freezer Bags 132ct Total Stand-Up Bottom Easy to Fill 66 Count 2 Pack 132 Total
Ziploc$19.8924,919 rev
Ziploc Gallon Food Storage Freezer Slider Bags Durable 28 Count
Ziploc$6.022,651 rev
Gallon Freezer Bags Double Zipper Seal - 100 Count Thick Resealable Plastic storage Bags - Reusable Gallon Storage Bags for Food Storage Meat Vegetables Fruit - Microwave-Safe Zero BPA - 2 Boxes
CLEARWARE$16.681,781 rev
365 by Whole Foods Market Gallon Size Freezer Bags Double Zipper 30 Count
365 by Whole Foods Market$3.775,412 rev
Trending
90-day click momentumZiploc Gallon Food Storage Freezer Bags Stand-Up Bottom Easy to Fill 66 Count
Ziploc$10.834.8★
Ziploc Quart Food Storage Freezer Bags Stand-Up Bottom Easy to Fill 100 Count
Ziploc$11.894.8★
Ziploc Gallon Food Storage Freezer Bags 120ct Total Stand-Up Bottom Easy to Fill 30 Count 4 Pack
Ziploc$23.244.8★
Hefty Slider 1 Gallon Freezer Bags 56 Count Gallon Slider Bags for Freezer Holds Raw Meat Soups Prepped Fruits and Veggies and More Writable Label Secure Zip and Click Closure
Hefty$7.394.7★
Amazon Basics Reclosable Gallon Food Storage Bags with Double Zipper Seal Stand and Fill Base BPA Free 120 Count
Amazon Basics$8.044.6★
What buyers say about freezer bags
What buyers praise and complain about, mined from review topics.What buyers love
“Quality bags”
“Great deal”
“As advertised”
“Durable bags”
“Heavy duty”
“Ease of Use”
“they fit perfectly”
“Good storage bags”
“The plastic is thick enough to feel durable”
“They zip up fine”
What buyers complain about
“Cheap quality”
“Zipper problems”
“difficult to close”
“Not as durable as I'd like”
“Waste of money”
“Its a very thin box”
“Leaks”
“it's so weak”
“Too small”
“Storage bag disappointment”
Top return reasons
Common questions
- Is freezer bags profitable to sell on Amazon United States?
- The niche generates $6.5M/yr across 13 tracked products. 90-day search growth is +6.2%. Flapen's verdict: Skip it (49/100).
- How competitive is the freezer bags niche?
- 5 brands and 601 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in freezer bags?
- Top complaints mined from reviews: Quality-Overall, Zipper Quality, Ease Of Use. The return rate is 0.2%.
- When does demand for freezer bags peak?
- Demand peaks in Jan; the busiest month runs 2.0× the quietest.
- What does it cost to enter the freezer bags niche?
- Listings span $3.07–$23.24; the average listing price is $10.33 (sweet spot $15–$100). The average incumbent carries 18,328 reviews — the moat a new listing must climb.