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Free and Clear Laundry Detergent Pods

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 100% of clicks, so Free and Clear Laundry Detergent Pods is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$1.8M/yr603K searches / yr
90-day growth
+6.1%search demand this quarter
Competition
71%top-5 click share · 4 brands · 90 sellers

Flapen Score

Free and Clear Laundry Detergent Pods against its category

The dotted line is the Health & Household average. Past it, Free and Clear Laundry Detergent Pods is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Free and Clear Laundry Detergent Pods market on Amazon at a glance

Shoppers on Amazon United States searched for Free and Clear Laundry Detergent Pods 603K times last year and spent an estimated $1.8M. All 4 brands take every click. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 17.0% of those searches ended in a purchase.

Shoppers searched for this 603K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months
603K
Growth, 90 days vs prior 90
+6.1%
Conversion, latest week
17.0%
Market size, estimated
$1.8Ma year
Peak month
November14.0× the quietest month
Top search term
tide pods free and gentle141K searches a year

02 · Price

A sale here is worth $17.93.

Listings sell for $17.93 on average, from $10.22 to $29.40. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 8,000 to 10,000 of them. At $17.93 that is $143K to $179K a year per listing.

Average price
$17.93inside the $15 to $100 sweet spot
Price range
$10.22–$29.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
8,000–10,000
Revenue per listing a year
$143K–$179K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Laundry. It carries 24,615 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#41in Laundry
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
24,615per listing
Listings tracked
15

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
50 months

Products

Top Free and Clear Laundry Detergent Pods products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

90

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • Brand 153%
  • Brand 242%
  • Brand 34%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Free and Clear Laundry Detergent Pods search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 14.0×

Search terms

Top Free and Clear Laundry Detergent Pods search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tide pods free and gentle141K/yr
  • all free and clear pods79K/yr
  • tide free and gentle pods57K/yr
  • all pods38K/yr
  • free and clear laundry pods27K/yr
  • all laundry pods37K/yr
  • tide free and clear pods21K/yr
  • all pods free and clear17K/yr
  • all detergent pods27K/yr
  • laundry pods free and clear23K/yr

Reviews and returns

What reviews say buyers love and hate about Free and Clear Laundry Detergent Pods

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Ease Of Cleaning”
13%of negative reviews mention “Smell”
0.2%of orders come back
“Horrible smell”
A buyer, on “Smell”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Free and Clear Laundry Detergent Pods questions

Answered from the same tracked data.