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Fortnite Wrapping Paper

Maybe

An estimated 1.2% of orders come back. But shoppers spend an estimated $73K a year here, so Fortnite Wrapping Paper is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$73K/yr82K searches / yr
90-day growth
-8.4%search demand this quarter
Competition
39%top-5 click share · 25 brands · 29 sellers

Flapen Score

Fortnite Wrapping Paper against its category

The dotted line is the Health & Household average. Past it, Fortnite Wrapping Paper is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fortnite Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Fortnite Wrapping Paper 82K times last year and spent an estimated $73K. The top 5 brands take 60% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-8.4%
Conversion, latest week
8.1%
Market size, estimated
$73Ka year
Peak month
December5.7× the quietest month
Top search term
fortnite wrapping paper23K searches a year

02 · Price

A sale here is worth $10.95.

Listings sell for $10.95 on average, from $5.22 to $35.93. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.95 that is $1K to $3K a year per listing.

Average price
$10.95under the $15 to $100 sweet spot
Price range
$5.22–$35.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #662 within Gift Wrap Paper. It carries 720 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
18.7%
Average rank
#662in Gift Wrap Paper
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
720per listing
Listings tracked
38

04 · Newcomers

3 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
3Amazon's first-year sales bar
Average brand age
23 months

Products

Top Fortnite Wrapping Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

25 rising

Sellers

29

Top-5 brand share

60%

Top 20: 96%

Top-5 click share

39%

Top 20: 86%

Open market

33%

  • Brand 118%
  • Brand 216%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Fortnite Wrapping Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Holiday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.7×

Search terms

Top Fortnite Wrapping Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fortnite wrapping paper23K/yr
  • video game wrapping paper12K/yr
  • gamer wrapping paper12K/yr
  • roblox wrapping paper15K/yr
  • gaming wrapping paper12K/yr
  • fortnite wrapping paper birthday boy4K/yr
  • roblox wrapping paper birthday boy3K/yr

Reviews and returns

What reviews say buyers love and hate about Fortnite Wrapping Paper

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Size-Overall”
1.2%of orders come back
“So much shorter than I thought it would be”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fortnite Wrapping Paper questions

Answered from the same tracked data.