Forks

Shoppers searched for this 5.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11.0M a year.

Searches, last 12 months

5.5M

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

20.1%

Market size, estimated

$11.0Ma year

Peak month

May1.6× the quietest month

Top search term

plastic forks1.7M searches a year

Listings sell for $10.02 on average, from $3.12 to $25.73. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 80,000 to 100,000 of them. At $10.02 that is $802K to $1.0M a year per listing.

Average price

$10.02under the $15 to $100 sweet spot

Price range

$3.12–$25.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

80,000–100,000

Revenue per listing a year

$802K–$1.0M

Returns

0.3%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #36 within Disposable Plates, Bowls & Cutlery. It carries 3,925 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#36in Disposable Plates, Bowls & Cutlery

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

3,925per listing

Listings tracked

11

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

57 months