Is footstr insoles profitable to sell on Amazon United States?

The niche generates $79K/yr across 11 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is -60.3%. Flapen's verdict: Skip it (38/100).

How competitive is the footstr insoles niche?

7 brands and 9 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in footstr insoles?

Top complaints mined from reviews: Pain Relief-Overall, Comfort-Overall, Size-Overall. The return rate is 0.5%.

What does it cost to enter the footstr insoles niche?

Listings span $9.67–$27.66; the average listing price is $17.00 (sweet spot $15–$100). The average incumbent carries 653 reviews — the moat a new listing must climb.

footstr insoles

Skip it

Soft demand (-60.3% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great$17.00

avg listing price — sweet spot $15–$100

Review moat

Good652.73

avg incumbent reviews — the moat a new listing must climb

Price range

Good$9.67–$27.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$79K

$79K/yr · 309K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad78%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

Growth

Bad-60.3%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, footstr insoles is a $79K/yr Amazon United States market (309K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 38/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

footstr insoles market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $85K–$102K; units × avg price
Conversion rate: 1.5%
Avg BSR: #272
Page quality: 0%
Prime: 91%
Sponsored: 91%
Out of stock: 30.5%
Avg brand age: 41 months
Avg seller age: 171 days

Competition & brand share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

Footstr51%
ALKOERGK18%
Comfort 36512%
KBOWQ6%
ENLOPQ6%
Sckoemo4%
Open — no brand owns it (1 brand, 2%)

Demand

Weekly Amazon search volume, last 49 weeks — -60.3% search growth over the last 90 days.

Open Trend

Top footstr insoles search terms

footstr86K/yr -50.1%1.2% conv.
footstr insoles118K/yr -65.2%1.5% conv.
footstr insoles kids37K/yr -69.8%1.8% conv.
footster insoles youth12K/yr -53.3%0.7% conv.
footster insoles15K/yr -61.6%1.3% conv.
footstr insolex7K/yr -46.9%1.3% conv.
footstr insoles for men4K/yr -15.1%2.8% conv.
footster5K/yr -60.8%0.2% conv.
footstr insole x3K/yr -7.9%0.0% conv.
footstr kids4K/yr -83.7%0.7% conv.

All search terms

Top footstr insoles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Footstr Insoles for Kids Youth 4D Cloud Insoles for Men & Women Arch Support Shock Absorption Relieve Foot Shock Absorption (2 Pair Orange 5Y-6Y)

Footstr$21.394.1★34 rev

Footstr Insoles for Kids Youth 4D Cloud Insoles for Men & Women Arch Support Shock Absorption Relieve Foot Shock Absorption (2 Pair Orange 6.5Y-7Y)

Footstr$21.694.1★34 rev

4D Cloud Footstr Insoles for Kids & Youth - Soft Memory Foam Insoles with Shock Absorption - Trim-to-Fit Arch Support Shoe Inserts for Healthy Development of Growing Feet (Orange US Youth 3Y4Y)

Comfort 365$16.024.0★10 rev

Steppers Insoles for Men & Women 2026 New 4D Memory Foam Cloud Footstr Insoles Comfortable & Breathable Massage Shoe Inserts with Arch Support for Foot Pain & Fatigue (Orange US M 4-7/W 4.5-8.5)

ALKOERGK$9.674.3★299 rev

Steppers Insoles for Men & Women 2026 New 4D Memory Foam Cloud Footstr Insoles Comfortable & Breathable Massage Shoe Inserts with Arch Support for Foot Pain & Fatigue (Orange US M 7-11/W 8.5-13.5)

ALKOERGK$9.714.3★299 rev

Newest

by launch date

4D Cloud Footstr Insoles for Kids & Youth - Soft Memory Foam Insoles with Shock Absorption - Trim-to-Fit Arch Support Shoe Inserts for Healthy Development of Growing Feet (Orange US Youth 3Y4Y)

Comfort 365$16.0210 rev

3mo ago

Footstr Insoles for Kids Youth 4D Cloud Insoles for Men & Women Arch Support Shock Absorption Relieve Foot Shock Absorption (2 Pair Orange 5Y-6Y)

Footstr$21.3934 rev

5mo ago

Footstr Insoles for Kids Youth 4D Cloud Insoles for Men & Women Arch Support Shock Absorption Relieve Foot Shock Absorption (2 Pair Orange 6.5Y-7Y)

Footstr$21.6934 rev

5mo ago

Footstr Insoles for Kids Youth 4D Cloud Insoles for Men & Women Arch Support Shock Absorption Relieve Foot Shock Absorption (Black 5Y-6Y)

Footstr$11.6434 rev

5mo ago

Steppers Insoles for Men & Women 2026 New 4D Memory Foam Cloud Footstr Insoles Comfortable & Breathable Massage Shoe Inserts with Arch Support for Foot Pain & Fatigue (Orange US M 4-7/W 4.5-8.5)

ALKOERGK$9.67299 rev

5mo ago

What buyers say about footstr insoles

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall38%

“Comfortable to wear”

Size-Overall11%

“the size feature fit flawlessly”

Quality-Overall9%

“Excellent product”

Value For Money8%

“Good Value”

Soft Feel5%

“Fluffy”

Pain Relief-Overall4%

“No pain”

Cushion3%

“They provide excellent cushioning”

Advertised Vs Actual Product2%

“They work as advertised”

Heel Support2%

“good heel support”

Ease Of Use2%

“Easy to use”

What buyers complain about

Pain Relief-Overall16%

“Hurt feet”

Comfort-Overall15%

“Not Comfortable”

Size-Overall6%

“Run a size small”

Durability5%

“start to fall apart easy”

Thickness5%

“Definitely not thick as advertised”

Cushion4%

“thought it would be more padding in the cushion”

Quality-Overall3%

“Bad quality”

Functionality-Overall2%

“Did not perform”

Heel Spurs/Plantar Fasciitis2%

“caused pain in my heels”

Heel Support2%

“crumble by the heel”

Top return reasons

Size-Overall34%

Comfort-Overall10%

Length8%

Feet Fit8%

Advertised Vs Actual Product7%

Cushion4%

Functionality-Overall3%

Width3%

Arch Support3%

Thin3%

Common questions

Is footstr insoles profitable to sell on Amazon United States?: The niche generates $79K/yr across 11 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is -60.3%. Flapen's verdict: Skip it (38/100).
How competitive is the footstr insoles niche?: 7 brands and 9 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in footstr insoles?: Top complaints mined from reviews: Pain Relief-Overall, Comfort-Overall, Size-Overall. The return rate is 0.5%.
What does it cost to enter the footstr insoles niche?: Listings span $9.67–$27.66; the average listing price is $17.00 (sweet spot $15–$100). The average incumbent carries 653 reviews — the moat a new listing must climb.

footstr insoles

footstr insoles market data

Competition & brand share

Demand

Top footstr insoles search terms

Top footstr insoles products on Amazon

Top sellers

Newest

Trending

What buyers say about footstr insoles

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Health & Household