Football Ankle Support

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

-15.8%

Conversion, latest week

2.5%

Market size, estimated

$72Ka year

Peak month

August2.4× the quietest month

Top search term

white ankle brace24K searches a year

Listings sell for $29.30 on average, from $9.07 to $43.58. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $29.30 that is $3K to $7K a year per listing.

Average price

$29.30inside the $15 to $100 sweet spot

Price range

$9.07–$43.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

7.5%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #116 within Braces, Splints & Supports. It carries 8,289 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#116in Braces, Splints & Supports

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

8,289per listing

Listings tracked

20

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

67 months