Foot and Calf Massager

Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

438K

Growth, 90 days vs prior 90

-13.3%

Conversion, latest week

1.4%

Market size, estimated

$1.3Ma year

Peak month

December4.1× the quietest month

Top search term

foot and calf massager181K searches a year

Listings sell for $206.96 on average, from $28.13 to $809.40. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $206.96 that is $21K to $52K a year per listing.

Average price

$206.96above the $15 to $100 sweet spot

Price range

$28.13–$809.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$21K–$52K

Returns

9.6%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #6,930 within Electric Massagers. It carries 1,542 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

94%

Out of stock, average day

4.1%

Average rank

#6,930in Electric Massagers

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,542per listing

Listings tracked

47

12 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

11Amazon's first-year sales bar

Average brand age

38 months