Fluoride Floss

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

14.2%

Market size, estimated

$106Ka year

Peak month

April1.9× the quietest month

Top search term

oral b essential floss21K searches a year

Listings sell for $18.21 on average, from $4.57 to $43.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $18.21 that is $5K to $9K a year per listing.

Average price

$18.21inside the $15 to $100 sweet spot

Price range

$4.57–$43.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.1%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #252 within Dental Floss & Picks. It carries 4,560 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#252in Dental Floss & Picks

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

4,560per listing

Listings tracked

11

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months