Floral Essential Oils

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

82K

Growth, 90 days vs prior 90

-5.6%

Conversion, latest week

4.2%

Market size, estimated

$49Ka year

Peak month

May1.6× the quietest month

Top search term

floral essential oils26K searches a year

Listings sell for $14.31 on average, from $7.94 to $35.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.31 that is $1K to $4K a year per listing.

Average price

$14.31under the $15 to $100 sweet spot

Price range

$7.94–$35.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.2%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #48 within Aromatherapy. It carries 4,242 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

9.5%

Average rank

#48in Aromatherapy

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

4,242per listing

Listings tracked

19

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months