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Floral Dinner Plates

Fail

Buyers convert on only 0.6% of searches, so Floral Dinner Plates is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$31K/yr171K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
32%top-5 click share · 44 brands · 66 sellers

Flapen Score

Floral Dinner Plates against its category

The dotted line is the Health & Household average. Past it, Floral Dinner Plates is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floral Dinner Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Floral Dinner Plates 171K times last year and spent an estimated $31K. The top 5 brands take 56% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
0.6%
Market size, estimated
$31Ka year
Peak month
March1.7× the quietest month
Top search term
vintage plates81K searches a year

02 · Price

A sale here is worth $31.90.

Listings sell for $31.90 on average, from $7.50 to $106.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $31.90 that is $0 to $3K a year per listing.

Average price
$31.90inside the $15 to $100 sweet spot
Price range
$7.50–$106.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #509 within Disposable Plates, Bowls & Cutlery. It carries 412 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
99%
Out of stock, average day
6.6%
Average rank
#509in Disposable Plates, Bowls & Cutlery
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
412per listing
Listings tracked
71

04 · Newcomers

5 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
5Amazon's first-year sales bar
Average brand age
36 months

Products

Top Floral Dinner Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

44 falling

Sellers

66

Top-5 brand share

56%

Top 20: 82%

Top-5 click share

32%

Top 20: 59%

Open market

41%

  • Brand 126%
  • Brand 212%
  • Brand 38%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Floral Dinner Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Floral Dinner Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vintage plates81K/yr
  • tea plates19K/yr
  • floral dinner plates16K/yr
  • trendables disposable dinnerware17K/yr
  • floral plastic plates disposable13K/yr
  • tea party plastic plates6K/yr
  • pink flower plates5K/yr
  • trendables7K/yr
  • spring plastic plates6K/yr
  • trendables plastic plates2K/yr

Reviews and returns

What reviews say buyers love and hate about Floral Dinner Plates

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
3.9%of orders come back
“Bigger than I thought they would be”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Floral Dinner Plates questions

Answered from the same tracked data.