Flora
MaybeAn estimated 0.0% of orders come back. But the top 5 products take 100% of clicks, so Flora is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 14,768 Health & Household niches · +1 vs the category median of 4950
- Market size
- $737K/yr421K searches / yr
- 90-day growth
- +34.5%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 26 sellers
Flapen Score
Flora against its category
The dotted line is the Health & Household average. Past it, Flora is stronger. Inside it, weaker.
Market
The Flora market on Amazon at a glance
Shoppers on Amazon United States searched for Flora 421K times last year and spent an estimated $737K. All 4 brands take every click. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 421K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +34.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $737K a year.
- Searches, last 12 months
- 421K
- Growth, 90 days vs prior 90
- +34.5%
- Conversion, latest week
- 5.6%
- Market size, estimated
- $737Ka year
- Top search term
- flora140K searches a year
02 · Price
A sale here is worth $31.05.
Listings sell for $31.05 on average, from $28.38 to $33.76. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 3,000 to 4,000 of them. At $31.05 that is $93K to $124K a year per listing.
- Average price
- $31.05inside the $15 to $100 sweet spot
- Price range
- $28.38–$33.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $93K–$124K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #146 within Digestive Supplements. It carries 9,478 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #146in Digestive Supplements
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 9,478per listing
- Listings tracked
- 4
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Flora products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 174%
- Brand 213%
- Brand 37%
- Brand 45%
- Open — no brand owns it (0%)
Demand
Flora search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9× · 9 of 12 months tracked
Search terms
Top Flora search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flora140K/yr
- flora probiotic42K/yr
- flora+28K/yr
- flora +28K/yr
- flora plus gummies for women14K/yr
- allfemme flora gummies for women14K/yr
- flora gummies for women22K/yr
- flora+ gummies for women15K/yr
- all femme flora gummies14K/yr
- flora plus15K/yr
Reviews and returns
What reviews say buyers love and hate about Flora
We read the reviews and the return reasons for every product selling here.
“Never worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flora questions
Answered from the same tracked data.









