Floor Tape

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

+6.3%

Conversion, latest week

4.5%

Market size, estimated

$100Ka year

Peak month

August1.6× the quietest month

Top search term

floor tape78K searches a year

Listings sell for $15.35 on average, from $6.06 to $53.87. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $15.35 that is $4K to $8K a year per listing.

Average price

$15.35inside the $15 to $100 sweet spot

Price range

$6.06–$53.87

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #1,045 within Braces, Splints & Supports. It carries 3,421 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.7%

Average rank

#1,045in Braces, Splints & Supports

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

3,421per listing

Listings tracked

39

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

58 months