flo mask
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$45.97avg listing price — sweet spot $15–$100
Price range
Incredible$14.82–$89.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Review moat
Bad12,076.88avg incumbent reviews — the moat a new listing must climb
Competition
Bad88%top-5 click share — a locked-up shelf
Market size
Bad$29K$29K/yr · 7K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, flo mask is a $29K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Sep–Oct–Dec. Verdict: Skip it — 40/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
flo mask market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $11K–$23K
- units × avg price
- Conversion rate
- 8.7%
- Avg BSR
- #101
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 60 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Flo Mask58%
- KIMARS17%
- WWDOLL15%
- benehal8%
- 3M2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.8% search growth over the last 90 days.Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 3.5×
Top flo mask search terms
- flo mask4K/yr
- flo mask pro2K/yr
- flomask2K/yr
Top flo mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Flo Mask Pro (Medium/High Nose Bridge) - Reusable Adult Mask Includes 10 Replacement Filters Made in USA Washable Easy Breathing Adjustable Head Straps Soft and Comfortable
Flo Mask$88.724.4★151 rev
KIMARS KN95 Face Masks 50 Pack Breathable Comfortable and Disposable KN95 Mask Black
KIMARS$14.824.4★4,889 rev
WWDOLL KN95 Face Mask 25 Pack 5-Layers Breathable KN95 Masks White
WWDOLL$15.264.5★83,940 rev
Flo Mask Pro (Low/Medium Nose Bridge) - Reusable Adult Mask Includes 10 Replacement Filters (Made in USA) Washable Adjustable Head Straps
Flo Mask$89.904.4★59 rev
benehal NIOSH Approved N95 Mask Particulate Respirators Pack of 20 N95 Face Masks Individually Wrapped Black
benehal$15.934.3★447 rev
Newest
by launch datebenehal NIOSH Approved N95 Mask Particulate Respirators Pack of 20 N95 Face Masks Individually Wrapped Black
benehal$15.93447 rev
KIMARS KN95 Face Masks 50 Pack Breathable Comfortable and Disposable KN95 Mask Black
KIMARS$14.824,889 rev
Flo Mask Pro (Medium/High Nose Bridge) - Reusable Adult Mask Includes 10 Replacement Filters Made in USA Washable Easy Breathing Adjustable Head Straps Soft and Comfortable
Flo Mask$88.72151 rev
Flo Mask Pro (Low/Medium Nose Bridge) - Reusable Adult Mask Includes 10 Replacement Filters (Made in USA) Washable Adjustable Head Straps
Flo Mask$89.9059 rev
![Flo Mask Pro [Pro Filter] - 50-Pack Replacement Filters for Adult Mask Made in USA](https://m.media-amazon.com/images/I/21HxyWhYAcL.jpg)
Flo Mask Pro [Pro Filter] - 50-Pack Replacement Filters for Adult Mask Made in USA
Flo Mask$59.6967 rev
Trending
90-day click momentum
3M Reusable Respirator Half Facepiece 7502 NIOSH 3M Cool Flow Valve Dual Airline Supplied Air Compatible Integrated Dropdown Suspension Bayonet Connections For Chemical Handling Painting Med
3M$33.484.7★
benehal NIOSH Approved N95 Mask Particulate Respirators Pack of 20 N95 Face Masks Individually Wrapped Black
benehal$15.934.3★
WWDOLL KN95 Face Mask 25 Pack 5-Layers Breathable KN95 Masks White
WWDOLL$15.264.5★
KIMARS KN95 Face Masks 50 Pack Breathable Comfortable and Disposable KN95 Mask Black
KIMARS$14.824.4★
Flo Mask Kids - Reusable Kids Mask Ages 4 Up to 12 Years Old Includes 5 Replacement Filters Made in USA Washable Easy Breathing Adjustable Head Strap Soft and Comfortable
Flo Mask$49.924.2★
What buyers say about flo mask
What buyers praise and complain about, mined from review topics.What buyers love
“Very comfortable”
“Quality masks”
“Decent for the price”
“breathable”
“Great fit”
“Just as described”
“Durable and comfortable”
“Made very well, comfortable, off gassed quickly”
“filters seem fine”
“they were a good thick material”
What buyers complain about
“Tight fitting”
“Extreme decrease in quality”
“Plastic Odor”
“Very thin and a small surface area”
“Not the best mask for comfort”
“I usually find it problematic to breathe comfortably with masks”
“because I wear makeup I dont like the white inside”
“Broken plastic clip”
“Broken button”
“Stiff”
Top return reasons
Common questions
- Is flo mask profitable to sell on Amazon United States?
- The niche generates $29K/yr across 8 tracked products. 90-day search growth is +0.8%. Flapen's verdict: Skip it (40/100).
- How competitive is the flo mask niche?
- 5 brands and 15 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in flo mask?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 0.1%.
- When does demand for flo mask peak?
- Demand peaks in Jan–Sep–Oct–Dec; the busiest month runs 3.5× the quietest.
- What does it cost to enter the flo mask niche?
- Listings span $14.82–$89.90; the average listing price is $45.97 (sweet spot $15–$100). The average incumbent carries 12,077 reviews — the moat a new listing must climb.