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Flip Mop

Maybe

Products sell for $18.29 on average, inside the sweet spot. But shoppers spend an estimated $32K a year here, so Flip Mop is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$32K/yr40K searches / yr
90-day growth
+1.8%search demand this quarter
Competition
36%top-5 click share · 22 brands · 57 sellers

Flapen Score

Flip Mop against its category

The dotted line is the Health & Household average. Past it, Flip Mop is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flip Mop market on Amazon at a glance

Shoppers on Amazon United States searched for Flip Mop 40K times last year and spent an estimated $32K. The top 5 brands take 64% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
+1.8%
Conversion, latest week
4.4%
Market size, estimated
$32Ka year
Peak month
October1.2× the quietest month
Top search term
o cedar dust mop13K searches a year

02 · Price

A sale here is worth $18.29.

Listings sell for $18.29 on average, from $4.05 to $44.00. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.29 that is $0 to $2K a year per listing.

Average price
$18.29inside the $15 to $100 sweet spot
Price range
$4.05–$44.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #193 within Mopping. It carries 5,724 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
4.2%
Average rank
#193in Mopping
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
5,724per listing
Listings tracked
44

04 · Newcomers

8 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
8Amazon's first-year sales bar
Average brand age
47 months

Products

Top Flip Mop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

22 rising

Sellers

57

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

36%

Top 20: 79%

Open market

32%

  • Brand 126%
  • Brand 214%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Flip Mop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Prime Day '25Spike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Flip Mop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • o cedar dust mop13K/yr
  • ocedar dust mop9K/yr
  • flip mop5K/yr
  • o cedar hardwood floor mop5K/yr
  • ocedar hardwood floor mop4K/yr
  • microfiber flip mop3K/yr
  • o cedar hardwood floor n more microfiber mop683/yr

Reviews and returns

What reviews say buyers love and hate about Flip Mop

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Cleaning”
10%of negative reviews mention “Quality-Overall”
1.8%of orders come back
“drop in quality”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Flip Mop questions

Answered from the same tracked data.