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Flat Toothpicks

Fail

Prices span $4.03–$16.08, mostly outside the sweet spot, so Flat Toothpicks is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$46K/yr44K searches / yr
90-day growth
+4.4%search demand this quarter
Competition
85%top-5 click share · 9 brands · 55 sellers

Flapen Score

Flat Toothpicks against its category

The dotted line is the Health & Household average. Past it, Flat Toothpicks is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flat Toothpicks market on Amazon at a glance

Shoppers on Amazon United States searched for Flat Toothpicks 44K times last year and spent an estimated $46K. The top 5 brands take 92% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
+4.4%
Conversion, latest week
13.4%
Market size, estimated
$46Ka year
Peak month
November1.5× the quietest month
Top search term
flat toothpicks29K searches a year

02 · Price

A sale here is worth $7.86.

Listings sell for $7.86 on average, from $4.03 to $16.08. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $7.86 that is $4K to $6K a year per listing.

Average price
$7.86under the $15 to $100 sweet spot
Price range
$4.03–$16.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #541 within Toothpicks. It carries 947 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#541in Toothpicks
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
947per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
69 months

Products

Top Flat Toothpicks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

55

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

6%

  • Brand 155%
  • Brand 222%
  • Brand 37%
  • Brand 46%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 6%)

Demand

Flat Toothpicks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Flat Toothpicks

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Oral Hygiene”
17%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Not well made”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Flat Toothpicks questions

Answered from the same tracked data.