flat toothpicks
Skip itPrices mostly outside the sweet spot ($4.03–$16.08) — this niche doesn't clear our bar today.
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Good946.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.4%90-day search growth — must beat 0% to launch
Avg price
Bad$7.86avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$46K$46K/yr · 44K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Price range
Bad$4.03–$16.08cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, flat toothpicks is a $46K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
flat toothpicks market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- $47K–$63K
- units × avg price
- Conversion rate
- 13.4%
- Avg BSR
- #541
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 58%
- Out of stock
- 0.0%
- Avg brand age
- 69 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 rising
Sellers
55
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
6%
- DIAMOND55%
- Creativity Street22%
- Gmark7%
- HOPELF6%
- Vicuna R2%
- MOLFUJ2%
- Open — no brand owns it (3 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top flat toothpicks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Diamond Flat Toothpicks 750ct 3 Pack
DIAMOND$8.674.5★1,886 rev
Diamond Flat Toothpicks 750ct
DIAMOND$5.894.5★805 rev
Creativity Street Flat Wood Toothpicks
Creativity Street$6.614.0★564 rev
HOPELF Bamboo Toothpicks for Teeth Cleaning Appetizer Olive Barbecue Fruit Double-Points Wooden Toothpick.600 Count
HOPELF$4.034.5★3,704 rev
Gmark Natural Birch Wood Sandwich Picks 3.5 Inch 750 per Pack Biodegradable Wooden Food Picks (750pcs/box) GM1065
Gmark$8.754.7★304 rev
Newest
by launch date
200 Cocktail Picks 3.5 IN Small Bamboo Skewers for Appetizers Cupcake Topper Sticks Flat Paddle Wood Fancy Toothpicks for Appetizers Drinks Food Sandwich Fruit Charcuterie Boards Accessories Party
Vicuna R$5.5190 rev
HOPELF Bamboo Toothpicks for Teeth Cleaning Appetizer Olive Barbecue Fruit Double-Points Wooden Toothpick.600 Count
HOPELF$4.033,704 rev
3.5 Inch Bamboo Skewers 100PCS Food Appetizer Toothpicks Wide Flat Paddle Bamboo Wood Picks for Cocktail Marshmallow Fruit Grilling Drink BBQ Barbecue Yakitori Chicken Fondue Roasting
MOLFUJ$6.861,382 rev
Gmark Wooden Toothpicks 1600 Pieces Kokeshi Style Cocktail Safe Use Sturdy Round Holder 4 Packs of 400 2.6 Kokeshi Toothpicks - Japanese Style Party Appetizer Olive Fruit Teeth Cleaning GM1068
Gmark$12.731,789 rev
Perfect Stix - Craft Pick 90-1000 Craft Picks 90-1000 Wooden Craft Picks 0.1 Height 0.2 Width 3.5 Length (Pack of 1000)
Perfect Stix$7.20644 rev
Trending
90-day click momentum200 Cocktail Picks 3.5 IN Small Bamboo Skewers for Appetizers Cupcake Topper Sticks Flat Paddle Wood Fancy Toothpicks for Appetizers Drinks Food Sandwich Fruit Charcuterie Boards Accessories Party
Vicuna R$5.514.9★
RSVP International Compostable Bamboo Serving & Cocktail Picks Flat 100-Count 3.5
RSVP International$5.894.7★
Gmark Natural Birch Wood Sandwich Picks 3.5 Inch 750 per Pack Biodegradable Wooden Food Picks (750pcs/box) GM1065
Gmark$8.754.7★
Creativity Street Flat Wood Toothpicks
Creativity Street$6.614.0★
Gmark Wooden Toothpicks 1600 Pieces Kokeshi Style Cocktail Safe Use Sturdy Round Holder 4 Packs of 400 2.6 Kokeshi Toothpicks - Japanese Style Party Appetizer Olive Fruit Teeth Cleaning GM1068
Gmark$12.734.7★
What buyers say about flat toothpicks
What buyers praise and complain about, mined from review topics.What buyers love
“Very good toothpicks”
“Far better than wooden ones”
“As advertised”
“Very sturdy”
“Good Value”
“Holds up well”
“Perfect size”
“Easy to use”
“Easy to dispense toothpicks”
“Works good”
What buyers complain about
“Not well made”
“they're a bit thinner than expected”
“They look very flimsy”
“Dont buy if you are actually going to use them to clean your teeth”
“when I opened them they were veery small in diameter”
“very thin”
“Break easily”
“smell like chemicals”
“This is not easily accomplished”
“The picture does not look like the box they shipped at all”
Top return reasons
Common questions
- Is flat toothpicks profitable to sell on Amazon United States?
- The niche generates $46K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +4.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the flat toothpicks niche?
- 9 brands and 55 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in flat toothpicks?
- Top complaints mined from reviews: Quality-Overall, Thickness, Strength. The return rate is 0.9%.
- When does demand for flat toothpicks peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the flat toothpicks niche?
- Listings span $4.03–$16.08; the average listing price is $7.86 (sweet spot $15–$100). The average incumbent carries 947 reviews — the moat a new listing must climb.