Flat Dental Floss
FailThe top 5 brands take 100% of clicks, so Flat Dental Floss is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $161K/yr58K searches / yr
- 90-day growth
- -9.3%search demand this quarter
- Competition
- 93%top-5 click share · 2 brands · 67 sellers
Flapen Score
Flat Dental Floss against its category
The dotted line is the Health & Household average. Past it, Flat Dental Floss is stronger. Inside it, weaker.
Market
The Flat Dental Floss market on Amazon at a glance
Shoppers on Amazon United States searched for Flat Dental Floss 58K times last year and spent an estimated $161K. All 2 brands take every click. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 16.2% of those searches ended in a purchase.
Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.
- Searches, last 12 months
- 58K
- Growth, 90 days vs prior 90
- -9.3%
- Conversion, latest week
- 16.2%
- Market size, estimated
- $161Ka year
- Top search term
- oral b comfort plus floss11K searches a year
02 · Price
A sale here is worth $17.20.
Listings sell for $17.20 on average, from $8.65 to $31.87. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $17.20 that is $22K to $26K a year per listing.
- Average price
- $17.20inside the $15 to $100 sweet spot
- Price range
- $8.65–$31.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $22K–$26K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
14% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #155 within Dental Floss & Picks. It carries 7,651 reviews at 4.01 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 57%
- Out of stock, average day
- 8.6%
- Average rank
- #155in Dental Floss & Picks
- Average rating
- 4.01 starsAmazon United States average 4.42 stars
- Average reviews
- 7,651per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Flat Dental Floss products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Oral-B Glide Dental Floss Comfort Plus Mint 3 Pack (131.2 YD Total) Shred-Resistant Smooth Dental Tape for Tight Spaces Natural Wax Removes Plaque Gum Care Travel-Friendly
- Price
- $9.78
- Rating
- 4.3/5
- Reviews
- 23,271
- Age
- 8y ago

Oral-B Glide All-In-One Dental Floss Mint 6 Count
- Price
- $22.97
- Rating
- 4.3/5
- Reviews
- 737
- Age
- 4y ago

Oral-B Glide Pro-Health Comfort Plus Mint Flavor Floss 43-7yd (40m) 2 Count
- Price
- $10.71
- Rating
- 4.3/5
- Reviews
- 23,271
- Age
- 17y ago

Oral-B Glide Pro-Health Comfort Plus Dental Floss Mint 43.7-Yard Dispenser Pack of 6
- Price
- $31.87
- Rating
- 3.8/5
- Reviews
- 285
- Age
- 17y ago

Oral B Glide Comfort Plus Dental Floss Mint 43.7 Yd
- Price
- $8.65
- Rating
- 3.4/5
- Reviews
- 74
- Age
- 19y ago
Trending
estimated 90-day click momentum
Oral-B Glide Pro-Health Comfort Plus Dental Floss Mint 43.7-Yard Dispenser Pack of 6
- Price
- $31.87
- Rating
- 3.8/5
- Reviews
- 285
- Age
- 17y ago

Oral B Glide Comfort Plus Dental Floss Mint 43.7 Yd
- Price
- $8.65
- Rating
- 3.4/5
- Reviews
- 74
- Age
- 19y ago

Oral-B Glide Advanced Comfort Plus Floss 6 Count 40 m Each Total 240 m or 262.5 Yard
- Price
- $26.60
- Rating
- 3.7/5
- Reviews
- 253
- Age
- 3y ago

Oral-B Glide Deep Clean Dental Floss Cool Mint 3 Pack (131.2 YD Total) - Shred-Resistant Smooth Dental Tape for Tight Spaces
- Price
- $9.85
- Rating
- 4.3/5
- Reviews
- 5,665
- Age
- 9y ago

Oral-B Glide Dental Floss Comfort Plus Mint 3 Pack (131.2 YD Total) Shred-Resistant Smooth Dental Tape for Tight Spaces Natural Wax Removes Plaque Gum Care Travel-Friendly
- Price
- $9.78
- Rating
- 4.3/5
- Reviews
- 23,271
- Age
- 8y ago
Newest
by launch date
Oral-B Glide Advanced Comfort Plus Floss 6 Count 40 m Each Total 240 m or 262.5 Yard
- Price
- $26.60
- Rating
- 3.7/5
- Reviews
- 253
- Age
- 3y ago

Oral-B Glide All-In-One Dental Floss Mint 6 Count
- Price
- $22.97
- Rating
- 4.3/5
- Reviews
- 737
- Age
- 4y ago

Oral-B Glide Dental Floss Comfort Plus Mint 3 Pack (131.2 YD Total) Shred-Resistant Smooth Dental Tape for Tight Spaces Natural Wax Removes Plaque Gum Care Travel-Friendly
- Price
- $9.78
- Rating
- 4.3/5
- Reviews
- 23,271
- Age
- 8y ago

Oral-B Glide Deep Clean Dental Floss Cool Mint 3 Pack (131.2 YD Total) - Shred-Resistant Smooth Dental Tape for Tight Spaces
- Price
- $9.85
- Rating
- 4.3/5
- Reviews
- 5,665
- Age
- 9y ago

Oral-B Glide Pro-Health Comfort Plus Mint Flavor Floss 43-7yd (40m) 2 Count
- Price
- $10.71
- Rating
- 4.3/5
- Reviews
- 23,271
- Age
- 17y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
67
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- Oral-B95%
- GLIDE5%
Demand
Flat Dental Floss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 8 of 12 months tracked
Search terms
Top Flat Dental Floss search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oral b comfort plus floss11K/yr
- glide comfort plus dental floss13K/yr
- oral b glide comfort plus floss mint7K/yr
- flat dental floss5K/yr
- glide all in one comfort plus floss mint6K/yr
- glide pro health comfort plus floss5K/yr
- wide floss3K/yr
- oral b glide pro health comfort plus floss4K/yr
- oral b comfort plus dental floss3K/yr
Reviews and returns
What reviews say buyers love and hate about Flat Dental Floss
We read the reviews and the return reasons for every product selling here.
“Very cheap quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flat Dental Floss questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









