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Flashlight Batteries

Fail

The top 5 brands take 100% of clicks, so Flashlight Batteries is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$1.4M/yr440K searches / yr
90-day growth
-10.2%search demand this quarter
Competition
89%top-5 click share · 4 brands · 89 sellers

Flapen Score

Flashlight Batteries against its category

The dotted line is the Health & Household average. Past it, Flashlight Batteries is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flashlight Batteries market on Amazon at a glance

Shoppers on Amazon United States searched for Flashlight Batteries 440K times last year and spent an estimated $1.4M. All 4 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 25.9% of those searches ended in a purchase.

Shoppers searched for this 440K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 25.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
440K
Growth, 90 days vs prior 90
-10.2%
Conversion, latest week
25.9%
Market size, estimated
$1.4Ma year
Top search term
d batteries 4 + pack93K searches a year

02 · Price

A sale here is worth $12.27.

Listings sell for $12.27 on average, from $4.95 to $21.75. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 15,000 to 20,000 of them. At $12.27 that is $184K to $245K a year per listing.

Average price
$12.27under the $15 to $100 sweet spot
Price range
$4.95–$21.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
15,000–20,000
Revenue per listing a year
$184K–$245K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Household Batteries. It carries 29,191 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#104in Household Batteries
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
29,191per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Flashlight Batteries products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

89

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 218%
  • Brand 38%
  • Brand 47%
  • Open — no brand owns it (0%)

Demand

Flashlight Batteries search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KBlack Friday '25Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 3.9× · 9 of 12 months tracked

Search terms

Top Flashlight Batteries search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • d batteries 4 + pack93K/yr
  • duracell d batteries90K/yr
  • d batteries 4 pack94K/yr
  • flashlight batteries30K/yr
  • 4d batteries21K/yr
  • d battery 4 pack20K/yr
  • 4 d batteries11K/yr
  • d cell batteries 4 + pack12K/yr
  • 2d batteries9K/yr
  • d cell batteries 4 pack9K/yr

Reviews and returns

What reviews say buyers love and hate about Flashlight Batteries

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Battery Life”
38%of negative reviews mention “Battery Life”
0.7%of orders come back
“Low battery life”
A buyer, on “Battery Life”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Flashlight Batteries questions

Answered from the same tracked data.