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67

flamingo plates

Worth a look

Shows demand growing +140.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 96Conversion 68Competition 81Returns 76Price range 65Avg price 81Brand share 95Review moat 94Quality gap 33

Growth

Incredible+140.2%

90-day search growth — must beat 0% to launch

Brand share

Incredible40%

top-5 brand share — no brand owns this niche

Review moat

Great125.59

avg incumbent reviews — the moat a new listing must climb

Competition

Great34%

top-5 click share — an open shelf

Avg price

Great$17.48

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$2.85–$37.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$38K

$38K/yr · 35K searches

According to Flapen's Amazon United States niche tracking, flamingo plates is a $38K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 67/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

flamingo plates market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$26K–$35K
units × avg price
Conversion rate
6.1%
Avg BSR
#1,738
Page quality
0%
Prime
98%
Sponsored
89%
Out of stock
19.4%
Avg brand age
33 months
Avg seller age
198 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

41

Top-5 brand share

40%

Top 20: 82%

Top-5 click share

34%

Top 20: 76%

Open market

56%

  • WERNNSAI15%
  • Naozinebi7%
  • QZYL7%
  • WRAPAHOLIC5%
  • HSPAIDYP5%
  • Greencian4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +140.2% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.9×

Top flamingo plates search terms

  • flamingo plates15K/yr
  • flamingo plates and napkins7K/yr
  • flamingo paper plates7K/yr
  • flamingo party plates5K/yr
All search terms

Top flamingo plates products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$3K12%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about flamingo plates

What buyers praise and complain about, mined from review topics.

What buyers love

Color27%

“Bright colors”

Quality-Overall17%

“good quality so are the plates”

Value For Money11%

“Worth the price”

Design-Overall9%

“Overall, this is a great party decoration set with a cheerful design and plenty of pieces for entertaining guests”

Strength6%

“Sturdy”

Size-Overall4%

“Great length & cute”

Fun/Entertainment Experience3%

“Fun, colorful set perfect for themed parties”

Advertised Vs Actual Product3%

“Same as on the picture”

Ease Of Cleaning2%

“made cleanup quick afterward”

Brightness/Shine/Glow2%

“everything looks bright”

What buyers complain about

Quality-Overall16%

“Rather cheaply made”

Water Resistance14%

“they dont stay up right in water”

Strength14%

“Flimsy”

Thickness10%

“Too thin”

Value For Money7%

“cheap”

Advertised Vs Actual Product7%

“False Advertising - Buyer Beware”

Functionality-Overall7%

“didnt work well”

Design-Overall4%

“The designer is confused”

Durability4%

“some were already falling apart when they arrived”

Size-Overall4%

“The cups are disappointingly small”

Top return reasons

Size-Overall44%
Value For Money18%
Advertised Vs Actual Product7%
Quality-Overall5%
Color4%
Rubber Quality3%
Strength3%
Functionality-Overall2%
Thin2%
Defective Material/Parts2%

Common questions

Is flamingo plates profitable to sell on Amazon United States?
The niche generates $38K/yr across 44 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is +140.2%. Flapen's verdict: Worth a look (67/100).
How competitive is the flamingo plates niche?
39 brands and 41 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 40% of demand.
What do buyers complain about in flamingo plates?
Top complaints mined from reviews: Quality-Overall, Water Resistance, Strength. The return rate is 1.9%.
When does demand for flamingo plates peak?
Demand peaks in May–Jun–Jul–Aug; the busiest month runs 6.9× the quietest.
What does it cost to enter the flamingo plates niche?
Listings span $2.85–$37.77; the average listing price is $17.48 (sweet spot $15–$100). The average incumbent carries 126 reviews — the moat a new listing must climb.