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Flamingo Plates

Pass

Flamingo Plates scores 67 out of 100, a Pass. Shoppers spend an estimated $38K a year here, search demand grew +140.2% this quarter, and an estimated 1.9% of orders come back.

Flapen Score
67
67 / 100
Top 3% of 14,768 Health & Household niches · +18 vs the category median of 49
Market size
$38K/yr35K searches / yr
90-day growth
+140.2%search demand this quarter
Competition
34%top-5 click share · 39 brands · 41 sellers

Flapen Score

Flamingo Plates against its category

The dotted line is the Health & Household average. Past it, Flamingo Plates is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flamingo Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Flamingo Plates 35K times last year and spent an estimated $38K. The top 5 brands take 40% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +140.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+140.2%
Conversion, latest week
6.1%
Market size, estimated
$38Ka year
Peak month
July6.9× the quietest month
Top search term
flamingo plates15K searches a year

02 · Price

A sale here is worth $17.48.

Listings sell for $17.48 on average, from $2.85 to $37.77. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $17.48 that is $0 to $2K a year per listing.

Average price
$17.48inside the $15 to $100 sweet spot
Price range
$2.85–$37.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #1,738 within Disposable Plates, Bowls & Cutlery. It carries 126 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
98%
Out of stock, average day
19.4%
Average rank
#1,738in Disposable Plates, Bowls & Cutlery
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
126per listing
Listings tracked
44

04 · Newcomers

0 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Flamingo Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

41

Top-5 brand share

40%

Top 20: 82%

Top-5 click share

34%

Top 20: 76%

Open market

56%

  • Brand 115%
  • Brand 27%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Flamingo Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.9×

Search terms

Top Flamingo Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flamingo plates15K/yr
  • flamingo plates and napkins7K/yr
  • flamingo paper plates7K/yr
  • flamingo party plates5K/yr

Reviews and returns

What reviews say buyers love and hate about Flamingo Plates

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Color”
16%of negative reviews mention “Quality-Overall”
1.9%of orders come back
“Rather cheaply made”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Flamingo Plates questions

Answered from the same tracked data.