Fisher & Paykel
FailDemand is soft, at -11.1% this quarter, so Fisher & Paykel is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $220K/yr121K searches / yr
- 90-day growth
- -11.1%search demand this quarter
- Competition
- 72%top-5 click share · 8 brands · 42 sellers
Flapen Score
Fisher & Paykel against its category
The dotted line is the Health & Household average. Past it, Fisher & Paykel is stronger. Inside it, weaker.
Market
The Fisher & Paykel market on Amazon at a glance
Shoppers on Amazon United States searched for Fisher & Paykel 121K times last year and spent an estimated $220K. The top 5 brands take 91% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $220K a year.
- Searches, last 12 months
- 121K
- Growth, 90 days vs prior 90
- -11.1%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $220Ka year
- Peak month
- March1.3× the quietest month
- Top search term
- fisher and paykel cpap mask26K searches a year
02 · Price
A sale here is worth $37.06.
Listings sell for $37.06 on average, from $13.57 to $120.44. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $37.06 that is $9K to $19K a year per listing.
- Average price
- $37.06inside the $15 to $100 sweet spot
- Price range
- $13.57–$120.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$19K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #523 within Respiratory Aids & Accessories. It carries 1,129 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 73%
- Out of stock, average day
- 0.7%
- Average rank
- #523in Respiratory Aids & Accessories
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,129per listing
- Listings tracked
- 15
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Fisher & Paykel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Evora Full Headgear
- Price
- $21.47
- Rating
- 4.7/5
- Reviews
- 428
- Age
- 4y ago

Vitera Full Face Mask Headgear Medium/Large
- Price
- $19.23
- Rating
- 4.7/5
- Reviews
- 1,267
- Age
- 6y ago

Vitera Mask Seal (Medium)
- Price
- $17.44
- Rating
- 4.6/5
- Reviews
- 1,581
- Age
- 6y ago

F&P_Simplus RollFit Full_Face SealCushion_Replacement (Large)
- Price
- $24.74
- Rating
- 4.6/5
- Reviews
- 581
- Age
- 6y ago

Vitera Mask Seal (Large)
- Price
- $15.22
- Rating
- 4.6/5
- Reviews
- 1,581
- Age
- 6y ago
Trending
estimated 90-day click momentum
Evora Full Headgear
- Price
- $21.47
- Rating
- 4.7/5
- Reviews
- 428
- Age
- 4y ago

Iduola 2 Packs Replacement Cushion for AirFit F20 Mask Compatible with Original ResMed F20 Frame Reliable Seal & Softer Fit (Large)
- Price
- $30.06
- Rating
- 4.2/5
- Reviews
- 741
- Age
- 2y ago

MAXMEDI 2 Packs Replacement Cushions for AirFit F20 Masks (M) - Optimal Comfort Reliable Seal Soft and Durable Compatible with Original F20 Frame Medium
- Price
- $30.46
- Rating
- 4.3/5
- Reviews
- 360
- Age
- 1y ago

3B Medical Siesta Full Face Mask Without Headgear Kit (Large) Clear
- Price
- $47.60
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 2y ago

Full Face CPAP MASK Includes Headgear Cushion Frame and Elbow/Swivel M
- Price
- $59.61
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 4mo ago
Newest
by launch date
Full Face CPAP MASK Includes Headgear Cushion Frame and Elbow/Swivel M
- Price
- $59.61
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 4mo ago

Resupply Bundle Vitera FullFace F & P (3 Month Supply) (Medium)
- Price
- $120.44
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 11mo ago

MAXMEDI 2 Packs Replacement Cushions for AirFit F20 Masks (M) - Optimal Comfort Reliable Seal Soft and Durable Compatible with Original F20 Frame Medium
- Price
- $30.46
- Rating
- 4.3/5
- Reviews
- 360
- Age
- 1y ago

3B Medical Siesta Full Face Mask Without Headgear Kit (Large) Clear
- Price
- $47.60
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 2y ago

3B Medical Siesta Full Face Mask Without Headgear Kit (Medium) Clear
- Price
- $48.89
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
42
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
72%
Top 20: 100%
Open market
5%
- Fisher & Paykel68%
- Fisher & Paykel Healthcare7%
- RespiCare7%
- Generic5%
- 3B Medical5%
- Iduola3%
- Open — no brand owns it (2 brands, 5%)
Demand
Fisher & Paykel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Fisher & Paykel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fisher and paykel cpap mask26K/yr
- vitera full face mask medium12K/yr
- fisher paykel cpap mask9K/yr
- fisher & paykel healthcare10K/yr
- vitera full face mask large7K/yr
- f&p vitera7K/yr
- f&p vitera full face cpap mask medium7K/yr
- fisher & paykel5K/yr
- f&p vitera full face cpap mask large6K/yr
- fisher & paykel cpap masks5K/yr
Reviews and returns
What reviews say buyers love and hate about Fisher & Paykel
We read the reviews and the return reasons for every product selling here.
“Its a small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fisher & Paykel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









