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Fish Oil Liquid

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 95% of clicks, so Fish Oil Liquid is a Maybe.

Flapen Score
58
58 / 100
Top 16% of 14,768 Health & Household niches · +9 vs the category median of 49
Market size
$1.7M/yr643K searches / yr
90-day growth
-3.4%search demand this quarter
Competition
47%top-5 click share · 10 brands · 598 sellers

Flapen Score

Fish Oil Liquid against its category

The dotted line is the Health & Household average. Past it, Fish Oil Liquid is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fish Oil Liquid market on Amazon at a glance

Shoppers on Amazon United States searched for Fish Oil Liquid 643K times last year and spent an estimated $1.7M. The top 5 brands take 95% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 643K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
643K
Growth, 90 days vs prior 90
-3.4%
Conversion, latest week
7.7%
Market size, estimated
$1.7Ma year
Peak month
January1.3× the quietest month
Top search term
carlson fish oil omega 3134K searches a year

02 · Price

A sale here is worth $34.45.

Listings sell for $34.45 on average, from $9.51 to $56.55. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At $34.45 that is $43K to $52K a year per listing.

Average price
$34.45inside the $15 to $100 sweet spot
Price range
$9.51–$56.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
1,250–1,500
Revenue per listing a year
$43K–$52K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #444 within Essential Fatty Acids. It carries 3,388 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#444in Essential Fatty Acids
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
3,388per listing
Listings tracked
33

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
86 months

Products

Top Fish Oil Liquid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

598

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

47%

Top 20: 86%

Open market

4%

  • Brand 158%
  • Brand 225%
  • Brand 39%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (4 brands, 4%)

Demand

Fish Oil Liquid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Fish Oil Liquid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • carlson fish oil omega 3134K/yr
  • fish oil liquid76K/yr
  • barleans fish oil omega 355K/yr
  • liquid fish oil52K/yr
  • carlson fish oil50K/yr
  • barleans34K/yr
  • omega 3 liquid37K/yr
  • omega 3 fish oil liquid28K/yr
  • liquid omega 320K/yr
  • barleans fish oil24K/yr

Reviews and returns

What reviews say buyers love and hate about Fish Oil Liquid

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Taste-Overall”
19%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Poor taste”
A buyer, on “Taste-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Fish Oil Liquid questions

Answered from the same tracked data.