First Responder First Aid Kit
FailBuyers convert on only 0.7% of searches, so First Responder First Aid Kit is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $89K/yr86K searches / yr
- 90-day growth
- -10.0%search demand this quarter
- Competition
- 39%top-5 click share · 19 brands · 24 sellers
Flapen Score
First Responder First Aid Kit against its category
The dotted line is the Health & Household average. Past it, First Responder First Aid Kit is stronger. Inside it, weaker.
Market
The First Responder First Aid Kit market on Amazon at a glance
Shoppers on Amazon United States searched for First Responder First Aid Kit 86K times last year and spent an estimated $89K. The top 5 brands take 75% of clicks. Demand peaks in Sep–Oct. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.
- Searches, last 12 months
- 86K
- Growth, 90 days vs prior 90
- -10.0%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $89Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- emt first aid kit14K searches a year
02 · Price
A sale here is worth $149.75.
Listings sell for $149.75 on average, from $28.16 to $442.51. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $149.75 that is $0 to $15K a year per listing.
- Average price
- $149.75above the $15 to $100 sweet spot
- Price range
- $28.16–$442.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #253 within First Aid Kits. It carries 1,423 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 49%
- Out of stock, average day
- 2.3%
- Average rank
- #253in First Aid Kits
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 1,423per listing
- Listings tracked
- 39
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top First Responder First Aid Kit products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Scherber First Responder Fully-Stocked Professional Essentials EMT/EMS Trauma Kit | HSA/FSA Approved | Reflective Bag w/8 Zippered Pockets & Compartments & 200+ First Aid Supplies - Red
- Price
- $138.43
- Rating
- 4.8/5
- Reviews
- 1,730
- Age
- 6y ago

RHINO RESCUE First Responder First Aid Kit Fully-Stocked EMT Bag Professional EMT/EMS Trauma Medical Kit Molle System & Reflective Stripe 300+ First Aid Supplies Suits for Business Home (Red)
- Price
- $135.49
- Rating
- 4.6/5
- Reviews
- 153
- Age
- 2y ago

430 Piece First Aid Kit Well-Organized Premium Waterproof Compact Trauma Medical Kits for Any Emergencies Ideal for Home Office Car Travel Outdoor Camping Hiking Boating (Red)
- Price
- $51.97
- Rating
- 4.7/5
- Reviews
- 364
- Age
- 1y ago

MFASCO Complete Emergency Response First Aid Kit Trauma Bag - 415 Piece Fully Stocked Supplies for Disaster Preparedness | for Business Schools Organizations Groups Home Safety (Reflective - Red)
- Price
- $87.00
- Rating
- 4.8/5
- Reviews
- 652
- Age
- 7y ago

Fully Stocked EMT Trauma Bag Tactical First Responder Medical Kit with Tourniquet Chest Seals Bleeding Control Gauze Shears & Bandages Orange
- Price
- $96.74
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 1y ago
Trending
estimated 90-day click momentum
Kemp USA Heavy-Duty EMT Bag Made with Fluid-Resistant Tarpaulin Material - Emergency Survival Kit with Room for D O2 Tank - Medical Backpack with Multiple Handles (Tarpaulin Fabric Red)
- Price
- $329.58
- Rating
- 4.3/5
- Reviews
- 83
- Age
- 8y ago

UppaHealth First Responder Fully Stocked Trauma First Aid Kit EMT/EMS Emergency Medical Bag with 450+ Supplies for Home Car Workplace & Camping
- Price
- $129.11
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

Lightning X Products Lightning X Mid-Sized First Responder EMT Bag | LXMB25 Fully Stocked Aid Kit w/ 200+ BLS Supplies - RED
- Price
- $107.84
- Rating
- 4.8/5
- Reviews
- 248
- Age
- 3y ago

Survival First Aid Kit with Israeli Bandage Chest Seal Tourniquet Splint Tactical Military Combat Molle IFAK for Wound Care Bleeding Control Trauma Hemorrhage and More (Black)
- Price
- $49.95
- Rating
- 4.8/5
- Reviews
- 191
- Age
- 8mo ago

Lightning X MB30-SKC Large EMT Trauma Kit | Fully Stocked First Responder Bag w/ 240+ Supplies | EMS Fire Police Office Sports Team Emergency Medical Kit - RED
- Price
- $211.84
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 3y ago
Newest
by launch date
Survival First Aid Kit with Israeli Bandage Chest Seal Tourniquet Splint Tactical Military Combat Molle IFAK for Wound Care Bleeding Control Trauma Hemorrhage and More (Black)
- Price
- $49.95
- Rating
- 4.8/5
- Reviews
- 191
- Age
- 8mo ago

UppaHealth First Responder Fully Stocked Trauma First Aid Kit EMT/EMS Emergency Medical Bag with 450+ Supplies for Home Car Workplace & Camping
- Price
- $129.11
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

520 Pieces Premium First Aid Kit - Large Emergency Medical Kit for Survival Car Home Travel Camping Backpack Hiking School (Red)
- Price
- $40.77
- Rating
- 4.8/5
- Reviews
- 375
- Age
- 1y ago

Fully Stocked EMT Trauma Bag Tactical First Responder Medical Kit with Tourniquet Chest Seals Bleeding Control Gauze Shears & Bandages Orange
- Price
- $96.74
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 1y ago

430 Piece First Aid Kit Well-Organized Premium Waterproof Compact Trauma Medical Kits for Any Emergencies Ideal for Home Office Car Travel Outdoor Camping Hiking Boating (Red)
- Price
- $51.97
- Rating
- 4.7/5
- Reviews
- 364
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
19 falling
Sellers
24
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 79%
Open market
19%
- Lightning X Products29%
- Scherber24%
- THRIAID9%
- RHINO RESCUE8%
- Ever Ready First Aid6%
- MFASCO6%
Demand
First Responder First Aid Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 1.8×
Search terms
Top First Responder First Aid Kit search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- emt first aid kit14K/yr
- first responder first aid kit16K/yr
- emt bags fully stocked11K/yr
- trauma bags fully stocked8K/yr
- ems bags fully stocked7K/yr
- emt kit fully stocked first responder5K/yr
- medic bags fully stocked6K/yr
- emt trauma kit4K/yr
- emergency response kit3K/yr
- emt medical bag fully stocked4K/yr
Reviews and returns
What reviews say buyers love and hate about First Responder First Aid Kit
We read the reviews and the return reasons for every product selling here.
“They are large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common First Responder First Aid Kit questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









