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Fire Lamp

Fail

Shoppers spend an estimated $9K a year here, so Fire Lamp is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$9K/yr104K searches / yr
90-day growth
-27.5%search demand this quarter
Competition
36%top-5 click share · 36 brands · 43 sellers

Flapen Score

Fire Lamp against its category

The dotted line is the Health & Household average. Past it, Fire Lamp is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fire Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Fire Lamp 104K times last year and spent an estimated $9K. The top 5 brands take 48% of clicks. Demand peaks in Sep. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-27.5%
Conversion, latest week
0.2%
Market size, estimated
$9Ka year
Peak month
September1.7× the quietest month
Top search term
fire lamp41K searches a year

02 · Price

A sale here is worth $42.96.

Listings sell for $42.96 on average, from $5.89 to $157.72. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $42.96 that is $0 to $4K a year per listing.

Average price
$42.96inside the $15 to $100 sweet spot
Price range
$5.89–$157.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #864 within Aromatherapy. It carries 1,527 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
5.5%
Average rank
#864in Aromatherapy
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,527per listing
Listings tracked
46

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Fire Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

36 rising

Sellers

43

Top-5 brand share

48%

Top 20: 83%

Top-5 click share

36%

Top 20: 70%

Open market

52%

  • Brand 119%
  • Brand 211%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Fire Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep · busiest ÷ quietest = 1.7×

Search terms

Top Fire Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fire lamp41K/yr
  • tornado tabletop fire pit12K/yr
  • fire candle12K/yr
  • fire lamps for bedrooms17K/yr
  • fire lamps6K/yr
  • fire tornado4K/yr
  • fire candles3K/yr
  • tornado fire pit tabletop5K/yr
  • tornado fire pit3K/yr
  • tornado table top fire pit1K/yr

Reviews and returns

What reviews say buyers love and hate about Fire Lamp

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Durability”
2.5%of orders come back
“Broke after a month”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fire Lamp questions

Answered from the same tracked data.