Fiesta Napkins

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +117.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

88K

Growth, 90 days vs prior 90

+117.1%

Conversion, latest week

7.3%

Market size, estimated

$66Ka year

Peak month

May8.0× the quietest month

Top search term

cinco de mayo napkins19K searches a year

Listings sell for $10.23 on average, from $4.98 to $19.18. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $10.23 that is $0 to $1K a year per listing.

Average price

$10.23under the $15 to $100 sweet spot

Price range

$4.98–$19.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #801 within Disposable Napkins. It carries 156 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

9.5%

Average rank

#801in Disposable Napkins

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

156per listing

Listings tracked

65

25 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months