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64

fiesta cups

Worth a look

Shows demand growing +628.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 1Growth 100Conversion 14Competition 85Returns 97Price range 78Avg price 86Brand share 96Review moat 69Quality gap 35

Growth

Incredible+628.8%

90-day search growth — must beat 0% to launch

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Brand share

Incredible35%

top-5 brand share — no brand owns this niche

Avg price

Great$19.51

avg listing price — sweet spot $15–$100

Competition

Great30%

top-5 click share — an open shelf

Price range

Great$9.62–$35.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good753.15

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$4K

$4K/yr · 17K searches

According to Flapen's Amazon United States niche tracking, fiesta cups is a $4K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 64/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

fiesta cups market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$24K–$29K
units × avg price
Conversion rate
1.2%
Avg BSR
#1,628
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
3.1%
Avg brand age
29 months
Avg seller age
155 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

46 rising

Sellers

94

Top-5 brand share

35%

Top 20: 79%

Top-5 click share

30%

Top 20: 69%

Open market

61%

  • CUPLOOV10%
  • VDESFUEBY7%
  • WorldBazaar6%
  • TOSPARTY6%
  • KOPOOEOE5%
  • Hefty5%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +628.8% search growth over the last 90 days.
6K4KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 23.5×

Top fiesta cups products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$764%$1526%$2288%$3041101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about fiesta cups

What buyers praise and complain about, mined from review topics.

What buyers love

Color29%

“Cute colors”

Value For Money10%

“Worth It”

Quality-Overall9%

“there is great variety”

Strength9%

“Very sturdy”

Size-Overall8%

“Great size”

Durability8%

“They are durable”

Advertised Vs Actual Product5%

“Exactly what I needed”

Thickness3%

“The cups feel thick and durable and contain a variety of Cinco de Mayo designs”

Ease Of Use2%

“ease of use”

Design-Overall2%

“I also liked that there are multiple styles”

What buyers complain about

Quality-Overall19%

“Poor quality”

Strength12%

“Cheap and flimsy”

Leak-Proof7%

“Since they leaked right out of the package”

Value For Money6%

“A little pricey”

Durability5%

“Came broken and break easily”

Taste-Overall4%

“The cups made whatever I poured in them taste funny”

Size-Overall4%

“EXTREMELY small”

Thickness3%

“Thin”

Material Quality3%

“The plastic was much flimsier than I had anticipated”

Ease Of Use3%

“could not be used”

Top return reasons

Size-Overall44%
Value For Money13%
Color12%
Strength5%
Advertised Vs Actual Product5%
Material Quality5%
Quality-Overall3%
Thin2%
Functionality-Overall2%
Leak-Proof1%

Common questions

Is fiesta cups profitable to sell on Amazon United States?
The niche generates $4K/yr across 59 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is +628.8%. Flapen's verdict: Worth a look (64/100).
How competitive is the fiesta cups niche?
46 brands and 94 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 35% of demand.
What do buyers complain about in fiesta cups?
Top complaints mined from reviews: Quality-Overall, Strength, Leak-Proof. The return rate is 0.5%.
When does demand for fiesta cups peak?
Demand peaks in Apr–May; the busiest month runs 23.5× the quietest.
What does it cost to enter the fiesta cups niche?
Listings span $9.62–$35.51; the average listing price is $19.51 (sweet spot $15–$100). The average incumbent carries 753 reviews — the moat a new listing must climb.